{"id":1406,"date":"2022-07-20T09:52:00","date_gmt":"2022-07-20T13:52:00","guid":{"rendered":"https:\/\/gbta.org\/accomplished-business-leader-and-entrepreneur-gus-balbontin-to-deliver-keynote-address-at-bttb-2017-in-partnership-with-gbta\/"},"modified":"2022-08-11T11:33:47","modified_gmt":"2022-08-11T15:33:47","slug":"accomplished-business-leader-and-entrepreneur-gus-balbontin-to-deliver-keynote-address-at-bttb-2017-in-partnership-with-gbta","status":"publish","type":"post","link":"https:\/\/gbta.org\/es\/accomplished-business-leader-and-entrepreneur-gus-balbontin-to-deliver-keynote-address-at-bttb-2017-in-partnership-with-gbta\/","title":{"rendered":"El exitoso l\u00edder empresarial y emprendedor Gus Balbontin pronunciar\u00e1 el discurso de apertura en btTB 2017 en asociaci\u00f3n con GBTA"},"content":{"rendered":"<p>El ex director ejecutivo y CTO de Lonely Planet, Gus Balbontin, pronunciar\u00e1 un discurso de apertura en la pr\u00f3xima <a href=\"http:\/\/bttb-gbta.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">TBTB 2017<\/a> que se celebrar\u00e1 los d\u00edas 2 y 3 de mayo de 2017 en Sydney. Gus subir\u00e1 al escenario cerca del final del primer d\u00eda para su presentaci\u00f3n principal.<em>: Disrupci\u00f3n empresarial: las historias de la transformaci\u00f3n empresarial en la industria de los medios en constante reinvenci\u00f3n<\/em>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-2990\" src=\"http:\/\/blog.gbta.org\/wp-content\/uploads\/2017\/04\/Gus-Balbontin-Lonely-Planet.png\" alt=\"\" width=\"196\" height=\"295\" \/><\/p>\n<p>La sesi\u00f3n magistral dejar\u00e1 a los asistentes con conclusiones claras sobre c\u00f3mo centrarse en el problema real y mantenerse cerca del cliente durante la disrupci\u00f3n; c\u00f3mo los sistemas y estructuras empresariales pueden adue\u00f1arse de usted e impedirle transformarse y perseguir el mercado; y c\u00f3mo invertir en personas, contratando y desarrollando la cultura de innovaci\u00f3n necesaria para reinventar su negocio.<\/p>\n<p>Gus Balbontin y su equipo ayudaron a Lonely Planet a abordar lo digital; revoluci\u00f3n y fuerza a trav\u00e9s de una d\u00e9cada de disrupci\u00f3n mediante el desarrollo de productos y plataformas tecnol\u00f3gicas que contribuyeron a la revoluci\u00f3n en viajes y medios. Gus sigue muy involucrado en la escena de las startups en todo el mundo como fundador, inversor y asesor, y es emprendedor residente en la Universidad de Victoria.<\/p>\n<p>Desde su experiencia en inversi\u00f3n, asesoramiento y fundaci\u00f3n de nuevas empresas, habla de la disrupci\u00f3n y transformaci\u00f3n empresarial, adem\u00e1s de los \u00e9xitos y fracasos de una industria de medios que continuamente pasa por una importante reinvenci\u00f3n. Las lecciones que comparte se pueden aplicar a todas las industrias, empresas e individuos que enfrentan los desaf\u00edos del siglo XXI.<\/p>\n<p>Gus es un gran pensador que no permite que los &quot;obst\u00e1culos de la vida&quot; se interpongan en el camino de las grandes soluciones. Su conocimiento y experiencia en transformaci\u00f3n e innovaci\u00f3n digital son realmente impresionantes, ya que imparte sabidur\u00eda a los asistentes sobre c\u00f3mo afrontar las luchas y los \u00e9xitos que experimentan incluso las grandes marcas del mundo.<\/p>\n<p><a href=\"http:\/\/bttb-gbta.com\/registration\/\" target=\"_blank\" rel=\"noopener noreferrer\">Registro<\/a> permanece abierto para el pr\u00f3ximo evento, que ya ha conseguido un n\u00famero r\u00e9cord de compradores inscritos, y puede encontrar m\u00e1s informaci\u00f3n o ver el programa completo de la conferencia <a href=\"http:\/\/bttb-gbta.com\/programme\/\" target=\"_blank\" rel=\"noopener noreferrer\">aqu\u00ed<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Gus Balbontin, ex director ejecutivo y CTO de Lonely Planet, pronunciar\u00e1 un discurso de apertura en la pr\u00f3xima btTB 2017, que se celebrar\u00e1 los d\u00edas 2 y 3 de mayo de 2017 en Sydney. Gus subir\u00e1 al escenario cerca del final del primer d\u00eda para su presentaci\u00f3n principal: Disrupci\u00f3n empresarial: las historias de transformaci\u00f3n empresarial en el mundo en constante reinvenci\u00f3n...<\/p>","protected":false},"author":25,"featured_media":1402,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","om_disable_all_campaigns":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[37],"tags":[676,968,692,49,974,975,976],"class_list":["post-1406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research-and-travel-trends","tag-australia","tag-bttb","tag-entrepreneur","tag-gbta","tag-gus-balbontin","tag-lonely-planet","tag-sydney"],"acf":[],"featured_image_src_large":["https:\/\/gbta.org\/wp-content\/uploads\/Sydney-Skyline-1024x682.jpg",1024,682,true],"author_info":{"display_name":"jcampbell","author_link":"https:\/\/gbta.org\/es\/author\/jcampbell\/"},"comment_info":"","category_info":[{"term_id":37,"name":"Research and Travel Trends","slug":"research-and-travel-trends","term_group":0,"term_taxonomy_id":37,"taxonomy":"category","description":"","parent":0,"count":974,"filter":"raw","cat_ID":37,"category_count":974,"category_description":"","cat_name":"Research and Travel Trends","category_nicename":"research-and-travel-trends","category_parent":0}],"tag_info":[{"term_id":676,"name":"Australia","slug":"australia","term_group":0,"term_taxonomy_id":676,"taxonomy":"post_tag","description":"<a href=\"https:\/\/gbta.org\/regions\/apac\/australia\/\" target=\"_blank\" rel=\"noopener\"><img class=\"alignnone wp-image-21348 size-full\" src=\"https:\/\/gbta.org\/wp-content\/uploads\/New-Australia-Banner-1400-x-225-px.webp\" alt=\"new australia banner (1400 x 225 px)\" width=\"1400\" height=\"225\" \/><\/a>","parent":0,"count":4,"filter":"raw"},{"term_id":968,"name":"btTB","slug":"bttb","term_group":0,"term_taxonomy_id":968,"taxonomy":"post_tag","description":"","parent":0,"count":2,"filter":"raw"},{"term_id":692,"name":"Entrepreneur","slug":"entrepreneur","term_group":0,"term_taxonomy_id":692,"taxonomy":"post_tag","description":"","parent":0,"count":2,"filter":"raw"},{"term_id":49,"name":"GBTA","slug":"gbta","term_group":0,"term_taxonomy_id":49,"taxonomy":"post_tag","description":"","parent":0,"count":268,"filter":"raw"},{"term_id":974,"name":"Gus Balbontin","slug":"gus-balbontin","term_group":0,"term_taxonomy_id":974,"taxonomy":"post_tag","description":"","parent":0,"count":1,"filter":"raw"},{"term_id":975,"name":"Lonely Planet","slug":"lonely-planet","term_group":0,"term_taxonomy_id":975,"taxonomy":"post_tag","description":"","parent":0,"count":1,"filter":"raw"},{"term_id":976,"name":"Sydney","slug":"sydney","term_group":0,"term_taxonomy_id":976,"taxonomy":"post_tag","description":"","parent":0,"count":1,"filter":"raw"}],"taxonomy_info":{"category":[{"value":37,"label":"Research and Travel Trends"}],"post_tag":[{"value":676,"label":"Australia"},{"value":968,"label":"btTB"},{"value":692,"label":"Entrepreneur"},{"value":49,"label":"GBTA"},{"value":974,"label":"Gus Balbontin"},{"value":975,"label":"Lonely Planet"},{"value":976,"label":"Sydney"}]},"featured_image_src":"https:\/\/gbta.org\/wp-content\/uploads\/Sydney-Skyline.jpg","featured_image_src_square":"https:\/\/gbta.org\/wp-content\/uploads\/Sydney-Skyline.jpg","mfb_rest_fields":["featured_image_src_large","author_info","comment_info","category_info","tag_info","taxonomy_info","featured_image_src","featured_image_src_square"],"_links":{"self":[{"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/posts\/1406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/comments?post=1406"}],"version-history":[{"count":0,"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/posts\/1406\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/media\/1402"}],"wp:attachment":[{"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/media?parent=1406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/categories?post=1406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gbta.org\/es\/wp-json\/wp\/v2\/tags?post=1406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}