{"id":1447,"date":"2022-07-20T09:52:44","date_gmt":"2022-07-20T13:52:44","guid":{"rendered":"https:\/\/gbta.org\/the-importance-of-technology-in-the-sme-market\/"},"modified":"2022-08-11T11:33:51","modified_gmt":"2022-08-11T15:33:51","slug":"the-importance-of-technology-in-the-sme-market","status":"publish","type":"post","link":"https:\/\/gbta.org\/es\/the-importance-of-technology-in-the-sme-market\/","title":{"rendered":"La importancia de la tecnolog\u00eda en el mercado de las pymes"},"content":{"rendered":"<p>Tener los recursos adecuados marca la diferencia. Y en el mundo empresarial, los recursos pueden diferenciar a los competidores, fortalecer una organizaci\u00f3n en dificultades y permitir que los empleados hagan su trabajo de manera m\u00e1s eficiente.<\/p>\n<p>Para las PYME (peque\u00f1as y medianas empresas), estos recursos son extremadamente importantes, ya que sus gestores de viajes suelen tener otras funciones y responsabilidades que tambi\u00e9n intentan equilibrar. Teniendo <a href=\"http:\/\/www.telegraph.co.uk\/connect\/small-business\/tech\/tech-in-2017-important-developments-for-smes\/\" target=\"_blank\" rel=\"noopener noreferrer\">acceso a herramientas<\/a> que proporcionen actualizaciones r\u00e1pidas de la informaci\u00f3n son clave para permitir que estos administradores de viajes se concentren en su deber de diligencia y cumplan con sus funciones.<\/p>\n<p>En la Conferencia de GBTA Canad\u00e1 en abril, el director ejecutivo y director de operaciones de GBTA, Mike McCormick, habl\u00f3 con Kathy Bedell, vicepresidenta senior de BCD Travel, sobre el mercado de las PYME. Bedell analiz\u00f3 c\u00f3mo el desarrollo de la tecnolog\u00eda brindar\u00e1 a los administradores de viajes la capacidad de brindar un mejor servicio a sus empleados y dijo: &quot;el acceso que tenemos ahora a datos en tiempo real les permite realizar cambios en sus programas de inmediato&quot;. A\u00f1adi\u00f3 que aumentar\u00e1 el cumplimiento y facilitar\u00e1 el proceso de viaje.<\/p>\n<p>Mira el video completo aqu\u00ed:<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/MlRpBvmj7TI?list=PLkGxkp3hYZCabkOE1xTUyw7UAITNXIwZv\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Visitar\u00a0<a href=\"https:\/\/www.youtube.com\/playlist?list=PLkGxkp3hYZCabkOE1xTUyw7UAITNXIwZv\" target=\"_blank\" rel=\"noopener noreferrer\">Canal de YouTube de GBTA<\/a>\u00a0para obtener a\u00fan m\u00e1s informaci\u00f3n y entrevistas de Broadcast Studio de la Conferencia GBTA Canad\u00e1 2017.<\/p>","protected":false},"excerpt":{"rendered":"<p>Contar con los recursos adecuados marca la diferencia. Y en el mundo de los negocios, los recursos pueden diferenciar a los competidores, fortalecer una organizaci\u00f3n en dificultades y permitir que los empleados hagan su trabajo de manera m\u00e1s eficiente. Para las PYME (peque\u00f1as y medianas empresas) estos recursos son extremadamente importantes, ya que sus gestores de viajes suelen tener otras funciones y responsabilidades que est\u00e1n intentando...<\/p>","protected":false},"author":25,"featured_media":1230,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","om_disable_all_campaigns":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[37,457],"tags":[49,1019,165,1020,83,1021],"class_list":["post-1447","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research-and-travel-trends","category-technology","tag-gbta","tag-gbta-canada-conference","tag-gbta-foundation","tag-kathy-bedell","tag-mike-mccormick","tag-sme"],"acf":[],"featured_image_src_large":["https:\/\/gbta.org\/wp-content\/uploads\/Contract-1024x576.jpg",1024,576,true],"author_info":{"display_name":"jcampbell","author_link":"https:\/\/gbta.org\/es\/author\/jcampbell\/"},"comment_info":"","category_info":[{"term_id":37,"name":"Research 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