{"id":990,"date":"2022-07-20T09:38:49","date_gmt":"2022-07-20T13:38:49","guid":{"rendered":"https:\/\/gbta.org\/travel-buyers-show-strong-support-for-current-distribution-system\/"},"modified":"2022-08-11T11:34:39","modified_gmt":"2022-08-11T15:34:39","slug":"travel-buyers-show-strong-support-for-current-distribution-system","status":"publish","type":"post","link":"https:\/\/gbta.org\/es\/travel-buyers-show-strong-support-for-current-distribution-system\/","title":{"rendered":"Los compradores de viajes muestran un fuerte apoyo al sistema de distribuci\u00f3n actual"},"content":{"rendered":"<p>El 1 de septiembre, el Grupo Lufthansa implement\u00f3 un recargo de 16 \u20ac por reserva en viajes comprados en cualquier lugar que no sean sus sitios web, centros de servicio y mostradores de boletos del aeropuerto. Esta ma\u00f1ana <a href=\"https:\/\/gbta.org\/es\/PressReleases\/Pages\/rls_102215.aspx\/\" target=\"_blank\" rel=\"noopener\">emitimos los hallazgos<\/a> de una nueva encuesta global realizada por GBTA y su red de socios europeos que muestra\u00a0<strong>El 42 por ciento de los compradores de viajes encuestados han disminuido las reservas con Lufthansa desde que implement\u00f3 este recargo.<\/strong>.<\/p>\n<p>Adem\u00e1s, el 93 por ciento de los encuestados actualmente no est\u00e1 considerando la opci\u00f3n de reservar directamente en el sitio de Lufthansa y el 39 por ciento est\u00e1 buscando compa\u00f1\u00edas alternativas. Solo el 2 por ciento de los compradores de viajes encuestados dijo que reservar\u00eda directamente con Lufthansa para evitar la tarifa de 16 \u20ac.<\/p>\n<p><strong>Creemos que la estrategia de recargo por reserva ha resultado contraproducente.\u00a0<\/strong><strong>Las acciones resultantes demuestran el alto valor que los compradores de viajes otorgan a la red de distribuci\u00f3n existente. Los esfuerzos de Lufthansa para fragmentar el sistema de distribuci\u00f3n agregando costos artificialmente no est\u00e1n funcionando.<\/strong><\/p>\n<p>Como la voz de la industria de viajes de negocios y el comprador de viajes corporativos, GBTA cree que el recargo es un aumento de precio directo a los programas de viajes administrados sin el beneficio correspondiente. En \u00faltima instancia, tambi\u00e9n podr\u00eda conducir a una menor transparencia de los precios si lo lleva a cabo no solo Lufthansa, sino tambi\u00e9n otras aerol\u00edneas de la industria.<\/p>\n<p>*La encuesta de GBTA de compradores de viajes globales se realiz\u00f3 en l\u00ednea entre el 14 y el 19 de octubre. En total, participaron en la encuesta 434 compradores de viajes que representan un poder adquisitivo global estimado de $44B.*<\/p>","protected":false},"excerpt":{"rendered":"<p>El 1 de septiembre, el Grupo Lufthansa implement\u00f3 un recargo de 16 \u20ac por reserva en viajes comprados en cualquier lugar que no sean sus sitios web, centros de servicio y mostradores de boletos del aeropuerto. Esta ma\u00f1ana publicamos los resultados de una nueva encuesta global realizada por GBTA y su red de socios europeos que muestran que el 42 por ciento de los compradores de viajes encuestados han disminuido las reservas con Lufthansa desde que...<\/p>","protected":false},"author":25,"featured_media":780,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","om_disable_all_campaigns":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[114,37],"tags":[496,48,49,165,555,444,337,447],"class_list":["post-990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airlines-and-aviation","category-research-and-travel-trends","tag-booking","tag-business-travel","tag-gbta","tag-gbta-foundation","tag-gds","tag-lufthansa","tag-surcharge","tag-travel-buyer"],"acf":[],"featured_image_src_large":["https:\/\/gbta.org\/wp-content\/uploads\/airplane-1.jpg",640,425,false],"author_info":{"display_name":"jcampbell","author_link":"https:\/\/gbta.org\/es\/author\/jcampbell\/"},"comment_info":"","category_info":[{"term_id":114,"name":"Airlines 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