{"id":24416,"date":"2025-07-08T05:14:46","date_gmt":"2025-07-08T09:14:46","guid":{"rendered":"https:\/\/gbta.org\/?page_id=24416"},"modified":"2025-11-21T11:07:06","modified_gmt":"2025-11-21T16:07:06","slug":"2025-us-roi-study","status":"publish","type":"page","link":"https:\/\/gbta.org\/fr\/research\/2025-us-roi-study\/","title":{"rendered":"2025 GBTA U.S. ROI Study"},"content":{"rendered":"<style>.kadence-column24416_348425-04 > .kt-inside-inner-col,.kadence-column24416_348425-04 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_348425-04 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_348425-04 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_348425-04 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_348425-04 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_348425-04{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_348425-04 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_348425-04 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_348425-04\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id24416_968ba2-60 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_968ba2-60 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_968ba2-60 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id24416_968ba2-60{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;overflow:clip;isolation:isolate;}.kb-row-layout-id24416_968ba2-60 > .kt-row-layout-overlay{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;}.kb-row-layout-id24416_968ba2-60 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_968ba2-60 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id24416_968ba2-60 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_968ba2-60 alignnone has-theme-palette8-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_7317b4-7f > .kt-inside-inner-col{display:flex;}.kadence-column24416_7317b4-7f > .kt-inside-inner-col,.kadence-column24416_7317b4-7f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_7317b4-7f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_7317b4-7f > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}.kadence-column24416_7317b4-7f > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column24416_7317b4-7f > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column24416_7317b4-7f > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column24416_7317b4-7f{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_7317b4-7f{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_7317b4-7f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column24416_7317b4-7f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_7317b4-7f{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column24416_7317b4-7f{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_7317b4-7f{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_7317b4-7f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column24416_7317b4-7f > .kt-inside-inner-col{flex-direction:column;align-items:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column24416_7317b4-7f{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_7317b4-7f{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_7317b4-7f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column24416_7317b4-7f > .kt-inside-inner-col{flex-direction:column;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_7317b4-7f kb-section-dir-vertical\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24416_feff15-01, .wp-block-kadence-advancedheading.kt-adv-heading24416_feff15-01[data-kb-block=\"kb-adv-heading24416_feff15-01\"]{font-size:28px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_feff15-01 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_feff15-01[data-kb-block=\"kb-adv-heading24416_feff15-01\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h3 class=\"kt-adv-heading24416_feff15-01 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading24416_feff15-01\"><strong>2025 GBTA U.S. ROI Study<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading24416_0b6bed-34, .wp-block-kadence-advancedheading.kt-adv-heading24416_0b6bed-34[data-kb-block=\"kb-adv-heading24416_0b6bed-34\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_0b6bed-34 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_0b6bed-34[data-kb-block=\"kb-adv-heading24416_0b6bed-34\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading24416_0b6bed-34 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading24416_0b6bed-34\"><strong>T&amp;E and the Bottom-Line: Quantifying the Return on Investment&nbsp;of U.S. Business Travel<\/strong><\/h2>\n\n\n<h6 class=\"wp-block-heading\" id=\"published-july-2025\">Published July 2025<\/h6><\/div><\/div>\n\n\n<style>.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{display:flex;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{min-height:466px;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col,.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col:before{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{row-gap:var(--global-kb-gap-none, 0rem );column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:space-around;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > *, .kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > figure.wp-block-image, .kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}.kt-row-column-wrap > .kadence-column24416_d3c1c5-0d{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_d3c1c5-0d{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{align-items:center;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{background-image:url('https:\/\/gbta.org\/wp-content\/uploads\/slide-20-4-1.png');background-size:cover;background-position:56.00000000000001% 34%;background-attachment:scroll;background-repeat:no-repeat;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_d3c1c5-0d{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column24416_d3c1c5-0d{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_d3c1c5-0d{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{align-items:center;}}@media all and (max-width: 1024px){.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:space-around;}}@media all and (min-width: 768px) and (max-width: 1024px){.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > *, .kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > figure.wp-block-image, .kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column24416_d3c1c5-0d{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_d3c1c5-0d{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{align-items:center;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;justify-content:space-around;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > *, .kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > figure.wp-block-image, .kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column24416_d3c1c5-0d > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_d3c1c5-0d kb-section-dir-horizontal\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1069\" height=\"897\" src=\"https:\/\/gbta.org\/wp-content\/uploads\/US-ROI-Screenshot-2025-07-08-190201.jpg\" alt=\"us roi screenshot 2025 07 08 190201\" class=\"wp-image-24491\" srcset=\"https:\/\/gbta.org\/wp-content\/uploads\/US-ROI-Screenshot-2025-07-08-190201.jpg 1069w, https:\/\/gbta.org\/wp-content\/uploads\/US-ROI-Screenshot-2025-07-08-190201-300x252.jpg 300w, https:\/\/gbta.org\/wp-content\/uploads\/US-ROI-Screenshot-2025-07-08-190201-1024x859.jpg 1024w, https:\/\/gbta.org\/wp-content\/uploads\/US-ROI-Screenshot-2025-07-08-190201-768x644.jpg 768w, https:\/\/gbta.org\/wp-content\/uploads\/US-ROI-Screenshot-2025-07-08-190201-14x12.jpg 14w\" sizes=\"auto, (max-width: 1069px) 100vw, 1069px\" \/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kadence-column24416_c0c870-69 > .kt-inside-inner-col,.kadence-column24416_c0c870-69 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_c0c870-69 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_c0c870-69 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_c0c870-69 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_c0c870-69 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_c0c870-69{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_c0c870-69 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_c0c870-69 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_c0c870-69\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id24416_9f3361-00 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_9f3361-00 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_9f3361-00 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, calc(60% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(40% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id24416_9f3361-00 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_9f3361-00 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id24416_9f3361-00 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_9f3361-00 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col,.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_6a0bd6-12{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_6a0bd6-12 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_6a0bd6-12\"><div class=\"kt-inside-inner-col\">\n<p>Business travel is a driver of growth and business success. Yet, what is the \u201cright\u201d amount of business travel?&nbsp;Underinvesting in business travel can stunt revenue, profits and employee development. This study explores the return on investment (ROI) of business travel in the&nbsp;<strong>\u00c9tats-Unis<\/strong>. It addresses key questions including travel and expense (T&amp;E) investment, optimal levels of travel and comparisons across industries.<\/p>\n\n\n\n<p><strong>Les principales conclusions de la recherche comprennent\u00a0:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Despite recent increases, real T&amp;E investment is still below the optimal level for maximizing revenue and profits<strong>.<\/strong>&nbsp;Across all U.S. industries, the profit-maximizing level of T&amp;E is $319.1 billion, about $24 billion above current levels. Net result: a 14.6x ROI\u2014$14.60 in net operating margin for every $1 invested in business travel.\u200b<br><\/li>\n\n\n\n<li>On average, just $184 more per employee across all industries in T&amp;E could help firms reach optimal investment levels.\u200b<br><\/li>\n\n\n\n<li>Industries like Retail\/Wholesale and Banking show the largest gaps between current and optimal T&amp;E investment\u2014indicating room for high-impact growth.<\/li>\n<\/ul>\n\n\n\n<p><em><strong>NEW\/November 2025<\/strong>: GBTA and ASTA also released a companion study featuring analysis of more than 3,200 U.S. firms across 17 industries. <\/em><em>This company- and industry-level benchmarking follow-up study shows U.S. companies that take a strategic, well-governed approach to their business travel programs can achieve up to 30% higher revenue than their peers. Read more and download the company benchmarking analysis <a href=\"https:\/\/gbta.org\/fr\/u-s-companies-with-strategic-business-travel-management-can-outperform-peers-by-up-to-30-in-revenue-according-to-new-gbta-and-asta-business-travel-roi-study\/\">rapport ici<\/a>.<\/em><\/p>\n\n\n\n<p><em>Research made possible with the support of the American Society of Travel Advisors<\/em><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column24416_97da81-c9 > .kt-inside-inner-col,.kadence-column24416_97da81-c9 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_97da81-c9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_97da81-c9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_97da81-c9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_97da81-c9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_97da81-c9{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_97da81-c9 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_97da81-c9 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_97da81-c9\"><div class=\"kt-inside-inner-col\"><style>.kadence-column24416_d12265-ac > .kt-inside-inner-col,.kadence-column24416_d12265-ac > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_d12265-ac > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_d12265-ac > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_d12265-ac > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_d12265-ac > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_d12265-ac{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_d12265-ac > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_d12265-ac > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_d12265-ac\"><div class=\"kt-inside-inner-col\"><style>.kadence-column24416_a29ef7-3d > .kt-inside-inner-col,.kadence-column24416_a29ef7-3d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_a29ef7-3d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_a29ef7-3d > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_a29ef7-3d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_a29ef7-3d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_a29ef7-3d{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_a29ef7-3d > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_a29ef7-3d > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_a29ef7-3d\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id24416_ba0721-e4 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_ba0721-e4 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_ba0721-e4 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id24416_ba0721-e4 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_ba0721-e4 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id24416_ba0721-e4 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_ba0721-e4 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col,.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_fe4ddd-6b{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_fe4ddd-6b > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_fe4ddd-6b\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24416_3bdcd8-8f, .wp-block-kadence-advancedheading.kt-adv-heading24416_3bdcd8-8f[data-kb-block=\"kb-adv-heading24416_3bdcd8-8f\"]{padding-top:15px;padding-right:15px;padding-bottom:0px;padding-left:15px;margin-bottom:0px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_3bdcd8-8f mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_3bdcd8-8f[data-kb-block=\"kb-adv-heading24416_3bdcd8-8f\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h3 class=\"kt-adv-heading24416_3bdcd8-8f wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading24416_3bdcd8-8f\">Acc\u00e9der \u00e0 la recherche<\/h3>\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www3.gbta.org\/l\/5572\/2025-07-09\/6w7rd1\" width=\"100%\" height=\"500\" type=\"text\/html\" frameborder=\"0\" allowtransparency=\"true\" style=\"border: 0\"><\/iframe>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kadence-column24416_ff1d40-3c > .kt-inside-inner-col{padding-top:30px;padding-right:30px;padding-bottom:30px;padding-left:30px;}.kadence-column24416_ff1d40-3c > .kt-inside-inner-col,.kadence-column24416_ff1d40-3c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_ff1d40-3c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_ff1d40-3c > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_ff1d40-3c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_ff1d40-3c > .kt-inside-inner-col{background-color:var(--global-palette8, #F7FAFC);}.kadence-column24416_ff1d40-3c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_ff1d40-3c{text-align:center;}.kadence-column24416_ff1d40-3c{position:relative;}.kadence-column24416_ff1d40-3c, .kt-inside-inner-col > .kadence-column24416_ff1d40-3c:not(.specificity){margin-bottom:25px;}@media all and (max-width: 1024px){.kadence-column24416_ff1d40-3c > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_ff1d40-3c > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_ff1d40-3c kb-section-dir-vertical\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24416_00a6ae-4a, .wp-block-kadence-advancedheading.kt-adv-heading24416_00a6ae-4a[data-kb-block=\"kb-adv-heading24416_00a6ae-4a\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_00a6ae-4a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_00a6ae-4a[data-kb-block=\"kb-adv-heading24416_00a6ae-4a\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h3 class=\"kt-adv-heading24416_00a6ae-4a wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading24416_00a6ae-4a\"><strong>Pour obtenir un acc\u00e8s complet aux ressources de recherche de la GBTA et bien plus encore, devenez membre<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\" style=\"text-transform:capitalize\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/gbta.org\/fr\/membership\/\">apprendre encore plus<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column24416_1bc898-88 > .kt-inside-inner-col,.kadence-column24416_1bc898-88 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_1bc898-88 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_1bc898-88 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_1bc898-88 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_1bc898-88 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_1bc898-88{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_1bc898-88 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_1bc898-88 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_1bc898-88\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24416_b7ed03-02, .wp-block-kadence-advancedheading.kt-adv-heading24416_b7ed03-02[data-kb-block=\"kb-adv-heading24416_b7ed03-02\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_b7ed03-02 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_b7ed03-02[data-kb-block=\"kb-adv-heading24416_b7ed03-02\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h3 class=\"kt-adv-heading24416_b7ed03-02 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading24416_b7ed03-02\"><strong>Vous pourriez \u00e9galement \u00eatre int\u00e9ress\u00e9<\/strong><\/h3>\n\n\n<style>.kb-row-layout-id24416_abe172-ea > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_abe172-ea > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_abe172-ea > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id24416_abe172-ea > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_abe172-ea > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id24416_abe172-ea > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_abe172-ea alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_47d2c9-06 > .kt-inside-inner-col,.kadence-column24416_47d2c9-06 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_47d2c9-06 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_47d2c9-06 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_47d2c9-06 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_47d2c9-06 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_47d2c9-06{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_47d2c9-06 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_47d2c9-06 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_47d2c9-06\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-image size-full is-resized has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"677\" height=\"432\" src=\"https:\/\/gbta.org\/wp-content\/uploads\/roi-us-677.webp\" alt=\"roi us 677\" class=\"wp-image-24418\" style=\"border-radius:15px;width:600px\" srcset=\"https:\/\/gbta.org\/wp-content\/uploads\/roi-us-677.webp 677w, https:\/\/gbta.org\/wp-content\/uploads\/roi-us-677-300x191.webp 300w, https:\/\/gbta.org\/wp-content\/uploads\/roi-us-677-18x12.webp 18w\" sizes=\"auto, (max-width: 677px) 100vw, 677px\" \/><\/figure>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading24416_feee53-7a, .wp-block-kadence-advancedheading.kt-adv-heading24416_feee53-7a[data-kb-block=\"kb-adv-heading24416_feee53-7a\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_feee53-7a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_feee53-7a[data-kb-block=\"kb-adv-heading24416_feee53-7a\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h5 class=\"kt-adv-heading24416_feee53-7a wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading24416_feee53-7a\">2025 GBTA U.S. ROI Study [Press Release]\u200b<\/h5>\n\n\n\n<p><a href=\"https:\/\/gbta.org\/fr\/u-s-firms-could-unlock-2-4-trillion-in-sales-by-optimizing-business-travel-new-gbta-study-finds\/\">Voir &gt;&gt;<\/a><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col,.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_5dad3b-c5{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_5dad3b-c5 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_5dad3b-c5\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-image size-full is-resized has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"677\" height=\"432\" src=\"https:\/\/gbta.org\/wp-content\/uploads\/123New-Project.webp\" alt=\"123new project\" class=\"wp-image-24420\" style=\"border-radius:15px;width:600px\" srcset=\"https:\/\/gbta.org\/wp-content\/uploads\/123New-Project.webp 677w, https:\/\/gbta.org\/wp-content\/uploads\/123New-Project-300x191.webp 300w, https:\/\/gbta.org\/wp-content\/uploads\/123New-Project-18x12.webp 18w\" sizes=\"auto, (max-width: 677px) 100vw, 677px\" \/><\/figure>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading24416_20694c-b9, .wp-block-kadence-advancedheading.kt-adv-heading24416_20694c-b9[data-kb-block=\"kb-adv-heading24416_20694c-b9\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_20694c-b9 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_20694c-b9[data-kb-block=\"kb-adv-heading24416_20694c-b9\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h5 class=\"kt-adv-heading24416_20694c-b9 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading24416_20694c-b9\">Exploitez la puissance de la recherche GBTA <br>[Derni\u00e8res ressources]<\/h5>\n\n\n\n<p><a href=\"https:\/\/gbta.org\/fr\/research\/\" data-type=\"link\" data-id=\"https:\/\/gbta.org\/research\/\">Voir &gt;&gt;<\/a><\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column24416_bfa235-2e > .kt-inside-inner-col,.kadence-column24416_bfa235-2e > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_bfa235-2e > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_bfa235-2e > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_bfa235-2e > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_bfa235-2e > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_bfa235-2e{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_bfa235-2e > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_bfa235-2e > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_bfa235-2e\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id24416_c65b7f-b6 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_c65b7f-b6 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_c65b7f-b6 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id24416_c65b7f-b6 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_c65b7f-b6 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id24416_c65b7f-b6 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_c65b7f-b6 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_feed5c-9a > .kt-inside-inner-col,.kadence-column24416_feed5c-9a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_feed5c-9a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_feed5c-9a > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_feed5c-9a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_feed5c-9a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_feed5c-9a{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_feed5c-9a > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_feed5c-9a > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_feed5c-9a\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24416_d695ca-4c, .wp-block-kadence-advancedheading.kt-adv-heading24416_d695ca-4c[data-kb-block=\"kb-adv-heading24416_d695ca-4c\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_d695ca-4c mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_d695ca-4c[data-kb-block=\"kb-adv-heading24416_d695ca-4c\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h3 class=\"kt-adv-heading24416_d695ca-4c wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading24416_d695ca-4c\"><strong>\u00c0 propos de la recherche GBTA<\/strong><\/h3>\n\n\n\n<p>Tout au long de ses 50 ans d&#039;histoire, GBTA a \u00e9t\u00e9 \u00e0 l&#039;avant-garde pour mettre en lumi\u00e8re les tendances et les sujets cl\u00e9s qui fa\u00e7onnent le secteur, permettant aux professionnels du voyage d&#039;affaires d&#039;acc\u00e9der \u00e0 un contexte opportun, de valider leur r\u00e9flexion et d&#039;avancer en toute confiance.<\/p>\n\n\n\n<p>Qu&#039;il s&#039;agisse de rapports et de pr\u00e9visions complets, de sondages ax\u00e9s sur des probl\u00e8mes, de s\u00e9ances de formation, de webinaires, de podcasts et bien plus encore, notre \u00e9quipe de recherche se concentre sur le service aux membres de la GBTA et \u00e0 l&#039;industrie dans son ensemble en r\u00e9pondant aux questions urgentes et en g\u00e9n\u00e9rant des a-ha\u00a0! des moments.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kadence-column24416_1f6e41-0f > .kt-inside-inner-col,.kadence-column24416_1f6e41-0f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_1f6e41-0f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_1f6e41-0f > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_1f6e41-0f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_1f6e41-0f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_1f6e41-0f{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_1f6e41-0f > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_1f6e41-0f > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_1f6e41-0f\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id24416_4ec80b-bf > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_4ec80b-bf > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_4ec80b-bf > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id24416_4ec80b-bf > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_4ec80b-bf > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id24416_4ec80b-bf > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_4ec80b-bf alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_8c833c-9c > .kt-inside-inner-col,.kadence-column24416_8c833c-9c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_8c833c-9c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_8c833c-9c > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_8c833c-9c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_8c833c-9c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_8c833c-9c{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_8c833c-9c > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_8c833c-9c > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_8c833c-9c\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24416_6ed678-7b, .wp-block-kadence-advancedheading.kt-adv-heading24416_6ed678-7b[data-kb-block=\"kb-adv-heading24416_6ed678-7b\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_6ed678-7b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_6ed678-7b[data-kb-block=\"kb-adv-heading24416_6ed678-7b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h3 class=\"kt-adv-heading24416_6ed678-7b wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading24416_6ed678-7b\"><strong>Partenaire avec GBTA<\/strong><\/h3>\n\n\n\n<p>Associez-vous \u00e0 GBTA pour votre prochain projet de recherche afin de tirer parti de notre expertise approfondie de l&#039;industrie et de la recherche, d&#039;avoir acc\u00e8s aux informations de nos pairs du secteur et de vous pr\u00e9senter au r\u00e9seau GBTA de plus de 99\u00a0000 professionnels du voyage d&#039;affaires \u00e0 travers le monde, y compris des acheteurs de voyages influents et d&#039;autres d\u00e9cideurs de l&#039;industrie. .<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kadence-column24416_e64012-fb > .kt-inside-inner-col,.kadence-column24416_e64012-fb > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_e64012-fb > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_e64012-fb > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_e64012-fb > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_e64012-fb > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_e64012-fb{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_e64012-fb > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_e64012-fb > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_e64012-fb\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id24416_472634-5f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_472634-5f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_472634-5f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id24416_472634-5f > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_472634-5f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id24416_472634-5f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_472634-5f alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_ee89c4-71 > .kt-inside-inner-col,.kadence-column24416_ee89c4-71 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_ee89c4-71 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_ee89c4-71 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_ee89c4-71 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_ee89c4-71 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_ee89c4-71{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_ee89c4-71 > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_ee89c4-71 > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_ee89c4-71\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id24416_2a324e-5b{margin-top:var(--global-kb-spacing-sm, 1.5rem);}.kb-row-layout-id24416_2a324e-5b > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id24416_2a324e-5b > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id24416_2a324e-5b > .kt-row-column-wrap{column-gap:var(--global-kb-gap-none, 0rem );row-gap:var(--global-kb-gap-none, 0rem );padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;min-height:500px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id24416_2a324e-5b > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_2a324e-5b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id24416_2a324e-5b > .kt-row-column-wrap{padding-top:20px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_2a324e-5b alignnone has-theme-palette8-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-row kt-mobile-layout-row kt-row-valign-middle kt-inner-column-height-full\">\n<style>.kadence-column24416_f5df88-a3 > .kt-inside-inner-col{padding-top:20px;padding-right:30px;padding-bottom:20px;padding-left:20px;}.kadence-column24416_f5df88-a3 > .kt-inside-inner-col,.kadence-column24416_f5df88-a3 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_f5df88-a3 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_f5df88-a3 > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_f5df88-a3 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_f5df88-a3 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_f5df88-a3{text-align:left;}.kadence-column24416_f5df88-a3{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_f5df88-a3 > .kt-inside-inner-col{padding-top:30px;padding-right:30px;padding-bottom:30px;padding-left:30px;flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_f5df88-a3 > .kt-inside-inner-col{padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px;flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_f5df88-a3 kb-section-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id24416_4c3ce7-d2 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id24416_4c3ce7-d2 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id24416_4c3ce7-d2 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id24416_4c3ce7-d2 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id24416_4c3ce7-d2 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id24416_4c3ce7-d2 > .kt-row-column-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id24416_4c3ce7-d2 alignnone fullwidth-contain-col wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column24416_96f69a-9d > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kadence-column24416_96f69a-9d > .kt-inside-inner-col,.kadence-column24416_96f69a-9d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_96f69a-9d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_96f69a-9d > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_96f69a-9d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_96f69a-9d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_96f69a-9d{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_96f69a-9d > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_96f69a-9d > .kt-inside-inner-col{display:flex;flex-direction:row;flex-wrap:wrap;align-items:center;}.kadence-column24416_96f69a-9d > .kt-inside-inner-col > *, .kadence-column24416_96f69a-9d > .kt-inside-inner-col > figure.wp-block-image, .kadence-column24416_96f69a-9d > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column24416_96f69a-9d > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_96f69a-9d kb-section-dir-vertical kb-section-sm-dir-horizontal inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.kadence-column24416_7d96fe-eb > .kt-inside-inner-col,.kadence-column24416_7d96fe-eb > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_7d96fe-eb > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_7d96fe-eb > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_7d96fe-eb > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_7d96fe-eb > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column24416_7d96fe-eb{position:relative;}@media all and (max-width: 1024px){.kadence-column24416_7d96fe-eb > .kt-inside-inner-col{flex-direction:column;}}@media all and (max-width: 767px){.kadence-column24416_7d96fe-eb > .kt-inside-inner-col{flex-direction:column;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column24416_7d96fe-eb\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading24416_47f4fa-b0, .wp-block-kadence-advancedheading.kt-adv-heading24416_47f4fa-b0[data-kb-block=\"kb-adv-heading24416_47f4fa-b0\"]{margin-bottom:5px;font-size:var(--global-kb-font-size-lg, 2rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading24416_47f4fa-b0 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading24416_47f4fa-b0[data-kb-block=\"kb-adv-heading24416_47f4fa-b0\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading24416_47f4fa-b0, .wp-block-kadence-advancedheading.kt-adv-heading24416_47f4fa-b0[data-kb-block=\"kb-adv-heading24416_47f4fa-b0\"]{max-width:264%;}}<\/style>\n<h3 class=\"kt-adv-heading24416_47f4fa-b0 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading24416_47f4fa-b0\"><strong><strong><strong><strong><strong>Contactez notre \u00e9quipe de recherche GBTA<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n<iframe src=\"https:\/\/www3.gbta.org\/l\/5572\/2023-12-12\/6snmsx\"\r\nwidth=\"100%\" height=\"500\" type=\"text\/html\" frameborder=\"0\" allowtransparency=\"true\" style=\"border: 0\"><\/iframe>\n<\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column24416_9d3249-4c > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kadence-column24416_9d3249-4c > .kt-inside-inner-col{min-height:550px;}.kadence-column24416_9d3249-4c > .kt-inside-inner-col,.kadence-column24416_9d3249-4c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column24416_9d3249-4c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column24416_9d3249-4c > .kt-inside-inner-col{flex-direction:column;}.kadence-column24416_9d3249-4c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column24416_9d3249-4c > .kt-inside-inner-col{background-image:url('https:\/\/gbta.org\/wp-content\/uploads\/Contact-iStock-1346145497.jpg');background-size:cover;background-position:center 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