{"id":2686,"date":"2022-04-27T10:01:00","date_gmt":"2022-04-27T14:01:00","guid":{"rendered":"https:\/\/gbta.org\/global-business-travels-landmark-sustainability-study-reveals-what-it-will-take-to-get-to-a-greener-future\/"},"modified":"2023-05-01T09:56:22","modified_gmt":"2023-05-01T13:56:22","slug":"global-business-travels-landmark-sustainability-study-reveals-what-it-will-take-to-get-to-a-greener-future","status":"publish","type":"post","link":"https:\/\/gbta.org\/fr\/global-business-travels-landmark-sustainability-study-reveals-what-it-will-take-to-get-to-a-greener-future\/","title":{"rendered":"L&#039;\u00e9tude historique sur la durabilit\u00e9 de Global Business Travel r\u00e9v\u00e8le ce qu&#039;il faudra faire pour parvenir \u00e0 un avenir plus vert"},"content":{"rendered":"<p><span data-contrast=\"none\">Une grande partie de l&#039;industrie mondiale des voyages d&#039;affaires a d\u00e9j\u00e0 fait des voyages d&#039;affaires durables une priorit\u00e9 en mettant l&#039;accent sur la r\u00e9duction des \u00e9missions et de son empreinte environnementale. Mais l&#039;industrie ainsi que les parties prenantes externes, telles que les d\u00e9cideurs politiques, reconnaissent qu&#039;il reste encore beaucoup \u00e0 faire. <\/span><span data-contrast=\"none\">Ce ne sont l\u00e0 que quelques-uns des aper\u00e7us d&#039;un vaste et historique <\/span><a href=\"https:\/\/gbta.org\/fr\/the-state-of-sustainability\/\"><span data-contrast=\"none\">\u00c9tude de recherche<\/span><\/a><span data-contrast=\"none\"> publi\u00e9 aujourd&#039;hui <\/span><span data-contrast=\"auto\">\u2013<\/span><span data-contrast=\"none\">&#8220;<\/span><b><span data-contrast=\"auto\">L&#039;\u00e9tat de la durabilit\u00e9 dans le secteur mondial des voyages d&#039;affaires<\/span><\/b><span data-contrast=\"auto\">\u201d<\/span><span data-contrast=\"none\">\u2014 <\/span><span data-contrast=\"auto\">de t<\/span><span data-contrast=\"none\">il<\/span><span data-contrast=\"none\"> Association mondiale des voyages d&#039;affaires (<\/span><a href=\"http:\/\/www.gtba.org\/\"><span data-contrast=\"none\">GBTA<\/span><\/a><span data-contrast=\"none\">), la plus grande association de voyages d&#039;affaires au monde, et Grayling, un leader mondial du conseil en affaires publiques et en communication.&nbsp;<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Le rapport r\u00e9v\u00e8le que les obstacles \u00e0 la r\u00e9alisation de voyages d&#039;affaires plus durables comprennent des co\u00fbts plus \u00e9lev\u00e9s, des donn\u00e9es limit\u00e9es et le manque d&#039;acc\u00e8s \u00e0 des informations transparentes. D&#039;un autre c\u00f4t\u00e9, un changement dans la culture de l&#039;industrie, un suivi plus facile des donn\u00e9es et des normes harmonis\u00e9es sont consid\u00e9r\u00e9s comme des catalyseurs cl\u00e9s. Les partenariats seront essentiels pour la transition vers la durabilit\u00e9, car les probl\u00e8mes de partage de la charge financi\u00e8re et de disponibilit\u00e9 des donn\u00e9es sont mieux trait\u00e9s par la collaboration.<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">&quot;<\/span><\/b><span data-contrast=\"auto\">Il n&#039;y a plus de d\u00e9bat pour savoir si nous devons nous engager dans des actions durables pour les voyages d&#039;affaires, mais comment transformer l&#039;ambition en action. Investir dans des solutions durables doit faire partie de notre plan de match aujourd&#039;hui pour nous assurer que nous pourrons toujours connecter les gens et voyager pour affaires demain. Cela n&#039;est possible que si notre industrie unie ses forces - sur l&#039;ensemble de notre cha\u00eene de valeur et avec les parties prenantes externes, y compris les gouvernements, pour adopter des objectifs ambitieux, stimuler les investissements verts et acc\u00e9l\u00e9rer l&#039;adoption des technologies propres \u00bb, a d\u00e9clar\u00e9 Delphine Millot, vice-pr\u00e9sidente principale, D\u00e9veloppement durable, qui a rejoint GBTA en janvier de cette ann\u00e9e pour diriger le programme de d\u00e9veloppement durable de l&#039;association.<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">L&#039;\u00e9tude comparative GBTA de 21 pages fournit des donn\u00e9es et des commentaires approfondis des acheteurs de voyages d&#039;affaires mondiaux et des fournisseurs de voyages ainsi que des d\u00e9cideurs politiques externes, des groupes de r\u00e9flexion et des ONG (organisations non gouvernementales) pour r\u00e9v\u00e9ler les principales priorit\u00e9s et opportunit\u00e9s \u00e0 mesure que les voyages d&#039;affaires l&#039;industrie acc\u00e9l\u00e8re son voyage vers un avenir plus durable.<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Les principales conclusions de l&#039;\u00e9tude comprennent\u00a0:<\/span><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"34\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Pr\u00e8s de 9 r\u00e9pondants de l&#039;industrie sur 10 (89%) d\u00e9clarent collectivement que <\/span><b><span data-contrast=\"none\">la durabilit\u00e9 est d\u00e9j\u00e0 une priorit\u00e9<\/span><\/b><span data-contrast=\"none\"> pour leur entreprise.&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"34\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Peu importe la r\u00e9gion<\/span><\/b><span data-contrast=\"none\">, acheteurs et fournisseurs de voyages interrog\u00e9s d\u00e9clarent qu&#039;une meilleure protection de la plan\u00e8te est une priorit\u00e9\u00a0: Asie-Pacifique (99%), Europe (97%), Am\u00e9rique latine (91%), Am\u00e9rique du Nord (84%).<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Seuls 14% affirment que l&#039;industrie est actuellement bien avanc\u00e9e en mati\u00e8re de durabilit\u00e9 <\/span><span data-contrast=\"auto\">\u2013<\/span><span data-contrast=\"none\"> mais des am\u00e9liorations sont en cours car 76% des acheteurs de voyages ont d\u00e9j\u00e0 incorpor\u00e9 ou pr\u00e9voient d&#039;int\u00e9grer <\/span><b><span data-contrast=\"none\">int\u00e9grer les objectifs de durabilit\u00e9<\/span><\/b><span data-contrast=\"none\"> dans leurs politiques de voyage.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">80% du rapport de l&#039;industrie mondiale du voyage d&#039;affaires ayant un <\/span><b><span data-contrast=\"none\">\u00e9quipe de d\u00e9veloppement durable <\/span><\/b><span data-contrast=\"none\">et\/ou un <\/span><b><span data-contrast=\"none\">programme de durabilit\u00e9<\/span><\/b><span data-contrast=\"none\"> en place et <\/span><span data-contrast=\"none\">sont d\u00e9j\u00e0 <\/span><b><span data-contrast=\"none\">mesure <\/span><\/b><span data-contrast=\"none\">(55%) et <\/span><b><span data-contrast=\"none\">rapports <\/span><\/b><span data-contrast=\"none\">(56%) sur l&#039;impact environnemental de leurs activit\u00e9s de voyages d&#039;affaires.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"none\">88% des vues du secteur mondial des voyages d&#039;affaires <\/span><b><span data-contrast=\"none\">lutte contre le changement climatique<\/span><\/b><span data-contrast=\"none\"> comme le domaine d&#039;action prioritaire num\u00e9ro un.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"none\">88% du secteur de l&#039;industrie classe la r\u00e9duction des voyages d&#039;affaires <\/span><b><span data-contrast=\"none\">\u00e9missions<\/span><\/b><span data-contrast=\"none\"> comme priorit\u00e9 absolue pour les deux \u00e0 trois prochaines ann\u00e9es.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"6\" data-aria-level=\"1\"><span data-contrast=\"none\">Pour les professionnels du secteur, parmi les <\/span><b><span data-contrast=\"none\">les plus grands obstacles<\/span><\/b><span data-contrast=\"none\"> des pratiques de gestion des voyages d&#039;affaires plus durables sont les co\u00fbts plus \u00e9lev\u00e9s (82%) et le manque d&#039;informations et de donn\u00e9es transparentes (63%). La <\/span><b><span data-contrast=\"none\">catalyseurs cl\u00e9s<\/span><\/b><span data-contrast=\"none\"> comprennent la promotion du changement dans la culture de l&#039;industrie (63%) et l&#039;am\u00e9lioration de l&#039;acc\u00e8s aux donn\u00e9es sur la durabilit\u00e9 (63%).&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"7\" data-aria-level=\"1\"><span data-contrast=\"none\">Les r\u00e9pondants de l&#039;industrie disent que <\/span><b><span data-contrast=\"none\">actions les plus percutantes<\/span><\/b><span data-contrast=\"none\"> pour les programmes de voyages d&#039;affaires durables donnent la priorit\u00e9 aux h\u00e9bergements \u00e9conomes en \u00e9nergie (81%), aux fournisseurs certifi\u00e9s en mati\u00e8re de durabilit\u00e9 (78%) et aux vols avec du carburant d&#039;aviation durable (SAF) (73%).<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span data-contrast=\"none\">En ce qui concerne les politiques de voyage durable, la principale divergence entre les acheteurs et les fournisseurs de voyages (ainsi qu&#039;entre les r\u00e9gions) concerne <\/span><b><span data-contrast=\"none\">multimodalit\u00e9<\/span><\/b><span data-contrast=\"none\"> et le <\/span><b><span data-contrast=\"none\">fr\u00e9quence des d\u00e9placements<\/span><\/b><span data-contrast=\"none\">. Sept acheteurs sur dix (73%) sont favorables \u00e0 l&#039;encouragement ou \u00e0 l&#039;obligation de r\u00e9duire les d\u00e9placements, tandis que 60% des fournisseurs n&#039;encouragent pas cette r\u00e9duction g\u00e9n\u00e9rale des d\u00e9placements. Au niveau r\u00e9gional, les Europ\u00e9ens sont beaucoup plus susceptibles de <\/span><span data-contrast=\"auto\">soutiennent que moins de d\u00e9placements soient encourag\u00e9s ou m\u00eame obligatoires et six fois plus susceptibles que les Nord-Am\u00e9ricains d&#039;appuyer l&#039;obligation d&#039;options de transport multimodal.&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">Vue des parties prenantes externes <\/span><b><span data-contrast=\"auto\">des co\u00fbts plus \u00e9lev\u00e9s<\/span><\/b><span data-contrast=\"auto\"> (58%) comme le principal obstacle \u00e0 la durabilit\u00e9 du secteur et pr\u00e8s des deux tiers (62%) citent le manque d&#039;int\u00e9r\u00eat de la part de certains intervenants de l&#039;industrie. Fait int\u00e9ressant, les temps de d\u00e9placement plus longs sont plus susceptibles d&#039;\u00eatre consid\u00e9r\u00e9s comme un obstacle par les personnes ext\u00e9rieures \u00e0 l&#039;industrie (41%) que par les r\u00e9pondants de l&#039;industrie (32%). Et une grande majorit\u00e9 (96%) des r\u00e9pondants externes voient la priorit\u00e9 des itin\u00e9raires avec le <\/span><b><span data-contrast=\"auto\">plus petite empreinte CO2<\/span><\/b><span data-contrast=\"auto\"> comme une grande opportunit\u00e9 d&#039;impact.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"36\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">90% des acheteurs de voyages et 88% des fournisseurs de voyages affirment que GBTA devrait jouer un r\u00f4le dans <\/span><b><span data-contrast=\"auto\">guidage <\/span><\/b><span data-contrast=\"auto\">l&#039;industrie dans un voyage de d\u00e9veloppement durable partag\u00e9.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">\u00ab Les voyages d&#039;affaires rapprochent les gens et favorisent la croissance \u00e9conomique. Cependant, t<\/span><span data-contrast=\"auto\">L&#039;industrie doit s&#039;assurer que les gens peuvent se connecter efficacement en personne et faire des affaires \u00e0 l&#039;\u00e9chelle mondiale tout en faisant ce qui est bon pour la soci\u00e9t\u00e9 et la plan\u00e8te \u00bb, <\/span><span data-contrast=\"auto\">a d\u00e9clar\u00e9 Suzanne Neufang, PDG de GBTA.<\/span><span data-contrast=\"auto\"> &quot;<\/span><span data-contrast=\"auto\">Pour ce faire, l&#039;industrie a besoin d&#039;informations, d&#039;outils et de partenariats pour tirer parti de l&#039;\u00e9lan actuel et obtenir des r\u00e9sultats encore plus concrets. La mission de GBTA est d&#039;aider \u00e0 guider le voyage vers la durabilit\u00e9 avec l&#039;industrie du voyage d&#039;affaires, et ce rapport n&#039;est qu&#039;une partie de cette feuille de route sur la fa\u00e7on dont nous allons y arriver ensemble. <\/span><\/p>\n<p><b><span data-contrast=\"auto\">M\u00e9thodologie<\/span><\/b><span data-ccp-props=\"{&quot;134233279&quot;:true,&quot;201341983&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">De janvier \u00e0 mars 2022, GBTA a interrog\u00e9 762 professionnels mondiaux du secteur des voyages d&#039;affaires de quatre r\u00e9gions - Europe, Am\u00e9rique du Nord, Am\u00e9rique latine et Asie-Pacifique - pour conna\u00eetre leur point de vue sur la meilleure fa\u00e7on d&#039;int\u00e9grer la durabilit\u00e9 dans les programmes de voyages d&#039;affaires.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">GBTA a \u00e9galement interrog\u00e9 100 parties prenantes externes concern\u00e9es dans le monde entier, notamment des d\u00e9cideurs politiques, des groupes de r\u00e9flexion, des organisations \u00e0 but non lucratif et des organisations internationales, afin de renforcer sa compr\u00e9hension des perceptions du secteur de l&#039;ext\u00e9rieur.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:23}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">&quot;<\/span><b><span data-contrast=\"auto\">L&#039;\u00e9tat de la durabilit\u00e9 dans le secteur mondial des voyages d&#039;affaires \u00bb<\/span><\/b><span data-contrast=\"none\"> rapport de recherche complet peut \u00eatre <\/span><a href=\"https:\/\/gbta.org\/fr\/the-state-of-sustainability\/\"><span data-contrast=\"none\">t\u00e9l\u00e9charg\u00e9 ici<\/span><\/a><span data-contrast=\"none\">. <\/span><span data-contrast=\"auto\">Le rapport et le programme de durabilit\u00e9 GBTA sont soutenus par les partenaires fondateurs de l&#039;association en mati\u00e8re de durabilit\u00e9. Visite <\/span><a href=\"https:\/\/gbta.org\/fr\/sustainability\/\"><span data-contrast=\"none\">www.gbta.org\/sustainability<\/span><\/a><span data-contrast=\"auto\"> pour plus d&#039;informations.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Une grande partie de l&#039;industrie mondiale des voyages d&#039;affaires a d\u00e9j\u00e0 fait des voyages d&#039;affaires durables une priorit\u00e9 en mettant l&#039;accent sur la r\u00e9duction des \u00e9missions et de son empreinte environnementale. Mais l&#039;industrie ainsi que les parties prenantes externes, telles que les d\u00e9cideurs politiques, reconnaissent qu&#039;il reste encore beaucoup \u00e0 faire. Ce ne sont l\u00e0 que quelques-unes des conclusions d&#039;une \u00e9tude de recherche approfondie et historique\u2026<\/p>","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","om_disable_all_campaigns":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"1813,1894,1817,4069,5843,1797","_relevanssi_noindex_reason":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[45,1520,37,280],"tags":[],"class_list":["post-2686","post","type-post","status-publish","format-standard","hentry","category-news-and-press-releases","category-press-release","category-research-and-travel-trends","category-sustainability"],"acf":[],"featured_image_src_large":false,"author_info":{"display_name":"jcampbell","author_link":"https:\/\/gbta.org\/fr\/author\/jcampbell\/"},"comment_info":"","category_info":[{"term_id":45,"name":"News and Press Releases","slug":"news-and-press-releases","term_group":0,"term_taxonomy_id":45,"taxonomy":"category","description":"","parent":0,"count":546,"filter":"raw","cat_ID":45,"category_count":546,"category_description":"","cat_name":"News and Press Releases","category_nicename":"news-and-press-releases","category_parent":0},{"term_id":1520,"name":"Press Release","slug":"press-release","term_group":0,"term_taxonomy_id":1520,"taxonomy":"category","description":"","parent":1516,"count":22,"filter":"raw","cat_ID":1520,"category_count":22,"category_description":"","cat_name":"Press Release","category_nicename":"press-release","category_parent":1516},{"term_id":37,"name":"Research and Travel Trends","slug":"research-and-travel-trends","term_group":0,"term_taxonomy_id":37,"taxonomy":"category","description":"","parent":0,"count":971,"filter":"raw","cat_ID":37,"category_count":971,"category_description":"","cat_name":"Research and Travel Trends","category_nicename":"research-and-travel-trends","category_parent":0},{"term_id":280,"name":"Sustainability","slug":"sustainability","term_group":0,"term_taxonomy_id":280,"taxonomy":"category","description":"","parent":0,"count":130,"filter":"raw","cat_ID":280,"category_count":130,"category_description":"","cat_name":"Sustainability","category_nicename":"sustainability","category_parent":0}],"tag_info":false,"taxonomy_info":{"category":[{"value":45,"label":"News and Press Releases"},{"value":1520,"label":"Press Release"},{"value":37,"label":"Research and Travel Trends"},{"value":280,"label":"Sustainability"}]},"featured_image_src":null,"featured_image_src_square":null,"mfb_rest_fields":["featured_image_src_large","author_info","comment_info","category_info","tag_info","taxonomy_info","featured_image_src","featured_image_src_square"],"_links":{"self":[{"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/posts\/2686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/comments?post=2686"}],"version-history":[{"count":0,"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/posts\/2686\/revisions"}],"wp:attachment":[{"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/media?parent=2686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/categories?post=2686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gbta.org\/fr\/wp-json\/wp\/v2\/tags?post=2686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}