{"id":25438,"date":"2025-08-14T10:09:00","date_gmt":"2025-08-14T14:09:00","guid":{"rendered":"https:\/\/gbta.org\/?post_type=tribe_events&#038;p=25438"},"modified":"2025-08-20T11:41:46","modified_gmt":"2025-08-20T15:41:46","slug":"innovation-day-the-next-decade-of-business-travel","status":"publish","type":"tribe_events","link":"https:\/\/gbta.org\/pt\/event\/innovation-day-the-next-decade-of-business-travel\/","title":{"rendered":"Innovation Day: The Next Decade of Business Travel &#8211; GTP Credit Approved"},"content":{"rendered":"<p>GBTA Wisconsin<\/p>\n<p>Innovation Day: The Next Decade of Business Travel<\/p>\n<p>Join GBTA Wisconsin for an engaging and collaborative Innovation Session. This interactive meeting is designed to foster creative thinking, encourage dialogue, and shape the future of business travel through hands-on activities and shared insights.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-13330\" src=\"https:\/\/gbta.org\/wp-content\/uploads\/credits_2-5.png\" alt=\"credits 2\" width=\"150\" height=\"155\" srcset=\"https:\/\/gbta.org\/wp-content\/uploads\/credits_2-5.png 260w, https:\/\/gbta.org\/wp-content\/uploads\/credits_2-5-12x12.png 12w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Connect with industry peers, contribute your expertise, and be part of a dynamic conversation that moves our industry forward.<\/p>\n<p>Program<\/p>\n<p>Opening Keynote \u2013 The Next Decade of Business Travel<br \/>\nA top industry leader explores the forces reshaping business travel: hybrid work, sustainability, cutting-edge tech, and maximizing ROI. Engage in real-time polls to share your perspective and set the stage for the lab.<\/p>\n<p>As a group, you will dive into four table rotations to collaborate, innovate, and tackle real-world challenges. Each station delivers practical takeaways.<\/p>\n<p>**Topics subject to change<\/p>\n<p>\u00b7 Traveler-Centric Travel Policy: Redesign a travel policy snippet that prioritizes traveler well-being and productivity, without blowing the budget.<br \/>\nConsider: flexible per diems, mental health breaks, loyalty perks, or bleisure support.<\/p>\n<p>\u00b7 AI vs. Human Touch: What\u2019s the Balance: Test a travel-related AI tool (booking, data analysis, chatbots). Then debate where automation adds value and where humans still matter.<br \/>\nOptional mini-demo or mock tool walkthrough.<\/p>\n<p>\u00b7 The Booking Tug-of-War: Solve for traveler convenience vs. program compliance. Role-play a scenario (e.g., last-minute booking, premium seat request, out-of-policy hotel) and come up with a win-win solution.<br \/>\nCapture your \u201cgolden rule\u201d in a one-liner for future policies.<\/p>\n<p>\u00b7 Travel ROI Makeover: Reimagine a KPI dashboard that reflects business travel value.<br \/>\nWhat should we really measure\u2014engagement, retention, deal velocity? How can we tell the story beyond cost per mile?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>GBTA Wisconsin Innovation Day: The Next Decade of Business Travel Join GBTA Wisconsin for an engaging and collaborative Innovation Session. This interactive meeting is designed to foster creative thinking, encourage&#8230;<\/p>\n","protected":false},"author":70,"featured_media":0,"template":"","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","om_disable_all_campaigns":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"tags":[],"tribe_events_cat":[1462,1458],"class_list":["post-25438","tribe_events","type-tribe_events","status-publish","hentry","tribe_events_cat-north-america","tribe_events_cat-chapter-event","cat_north-america","cat_chapter-event"],"acf":[],"featured_image_src_large":false,"author_info":{"display_name":"Ron Nucum","author_link":"https:\/\/gbta.org\/pt\/author\/rnucumgbta-org\/"},"comment_info":"","taxonomy_info":{"tribe_events_cat":[{"value":1462,"label":"North America"},{"value":1458,"label":"US Chapter Event"}]},"_links":{"self":[{"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/tribe_events\/25438","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/users\/70"}],"version-history":[{"count":3,"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/tribe_events\/25438\/revisions"}],"predecessor-version":[{"id":25530,"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/tribe_events\/25438\/revisions\/25530"}],"wp:attachment":[{"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/media?parent=25438"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/tags?post=25438"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/gbta.org\/pt\/wp-json\/wp\/v2\/tribe_events_cat?post=25438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}