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Industry Spotlight
GBTA Research
Corporate Travel Policies Strengthen, Modernize and Embrace AI─While Opportunities Remain for Improving Accessibility, Policy Clarity and Compliance
Corporate travel policies are showing significant positive momentum: companies are sharpening policy clarity, enhancing the employee traveler experience through technology, and strengthening compliance frameworks. At the same time, travel programs face important opportunities for improvement — and a shift away from complex policies of years past — including more inclusive and AI-enabled guidance, clearer processes for non-employee travel, and better traveler education around policy basics.
This is according to a new report released today by GBTA in partnership with ALTOUR based on a survey of travel managers in the U.S. and Canada. The report examines how today’s corporate travel programs are evolving to better serve both organizations and their employee travelers. Additionally, GBTA and ALTOUR will be hosting a webinar on the topic on March 26.
Among the highlights from the report: -
32% of travel managers say their policy is stricter today, while only 5% report it is becoming more lenient.
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51% of policies exceed 10 pages, and lack of policy awareness is the top driver of non-compliance.
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64% of buyers are interested in using AI-generated tools to simplify and summarize policy guidance.
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Booking outside required channels and out-of-policy hotel stays are the leading compliance challenges.
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Only 13% of policies strongly address accessibility needs, and just 19% clearly provide inclusion guidance.
Read today’s
full announcement here and visit the web page here to access the report.
For details and to register for the March 26 webinar, click here.
GBTA APAC Conference 2026 | Singapore
Innovation Main Stage – AI + Modern Retailing: From Buzzword to Business Impact
AI is no longer a futuristic concept—it’s here, and it’s transforming corporate travel. This session takes a practical look at how different types of AI (generative, predictive, and agentic) are reshaping workflows, traveller servicing, and personalisation. We’ll explore the shift from traditional OBTs to integrated operating systems, and how AI can innovate modern retailing to deliver a unified experience in a world of fragmented content.
Dr. Ayesha Khanna, globally recognised AI expert, entrepreneur, and CEO of Addo, will take to the stage to share a clear and practical view of how AI will reshape business operations in APAC. Dr. Khanna will connect global tech trends to the day-to-day realities of corporates: automation, personalisation, smart mobility and the skills leaders need to stay ahead.
Register before rates increase at 11:59 PM SGT, Friday, April 10!
Join Us at the GBTA U.S. Legislative Summit
Advocate for the Policies that Matter Most to Our Industry
The GBTA U.S. Legislative Summit, June 9-11, is the premier advocacy event bringing business travel professionals together in Washington, D.C. to champion smarter, stronger policies for our industry. Over three impactful days, you'll gain critical insight into the legislative landscape, sharpen your advocacy skills, and take your message directly to Capitol Hill.
Whether you're a travel manager, supplier, or consultant, this is your opportunity to educate members of Congress on the economic impact of business travel and connect with peers across the country who are equally passionate about driving change.
Space is limited, and early registration rates are available through 4 May.
Register Now
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