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May 6, 2025

Check-In with Suzanne


The Essential, Collective Voice of Business Travel in the Midst of Noise

It is fair to say there is a lot going on in the world right now – and with that comes a deluge of continuous information and perspectives. New challenges make it critical, amidst it all, for our $1.48 trillion business travel sector to come together as a community to navigate what’s next for our companies, employees and industry and to ensure we are part of the global conversation.

Representing our industry’s “voice” related to recent US government actions is just one of those ways, including the release of our GBTA global poll on the topic. Over the past week alone, we’ve responded to media inquiries from the likes of Bloomberg, Reuters, Financial Times and the Wall Street Journal, all seeking insights into what’s on the horizon for employee travel, meetings, events and more. Equally important, we hope this research helps you navigate through some recent challenges. We’ll continue to follow and engage on this evolving topic, including as a part of GBTA’s global advocacy efforts and during our annual U.S. Legislative Summit June 10-12.

Uncertainty and change make coming together even more vital – and our industry’s mission and message more important. This could be seen while our GBTA team and I were in Toronto last week for the GBTA Canada Conference, gathering 670+ engaged professionals from across Canada, with almost a third attending for the first time. The value of coming together is also evident at the Chapter Presidents Council Meeting which I’m attending today in North Carolina, with GBTA’s CPC leaders reflecting the voices of our 38 chapters across the U.S. And, it is also why our GBTA team and I look forward to meeting so many of you again in Singapore for our 4th GBTA APAC Conference, May 27-28.

And just a reminder that the ultimate way to represent and advance the voice of GBTA and our industry is as a member of the global GBTA Board of Directors. Several seats are open and we’ve extended the deadline to this Friday, May 9th, to accept nominations. Consider nominating yourself or a qualified peer (with their permission). Members should look for a personalized email from “Election Services” and contact gbtahelp@electionsservicescorp.com if you have any questions.

Ideas, relationships and transformation are what happens when people get together. And we all have examples of where even the smallest interaction has been an impetus to creating something great. Let’s keep connecting. And if you have something you’d like GBTA to hear about, please reach out to share it with me.

Suzanne

AVIATION

How Can Airlines Leverage Offer, Order, Settlement and Delivery to Drive Revenue? (PHOCUSWIRE)

What You Need to Know About REAL ID and the May 7 Deadline (PBS)

North American Airlines Focused on Cybersecurity, AI Investments (PHOCUSWIRE)

HOSPITALITY

Analyzing the Impact of Declining International Inbound Travel on US Hotel Demand (4HOTELIERS)

Airbnb Hotel Strategy Makes a Comeback (HOSPITALITY TODAY)

SUSTAINABILITY

Luxurious Eco-Conscious Amenities (TREND HUNTER)

OTHER SECTORS

Changing Traveler Patterns, Evolving Customer Needs Drive Demand for Travel Insurance (PHOCUSWIRE)

CTM Reveals That the Majority of Millennial and Gen Z Business Travellers Want to Travel More (TRAVEL WEEKLY)

GBTA Conference Examines Canadian Business Travel Trends (TRAVEL PULSE CANADA, GBTA FEATURED)

Industry Spotlight


GBTA WINiT
Make an Impact: Become a Mentor Today

Foster the future of the global business travel industry: By becoming a WINiT mentor, you’re actively pushing our community forward by sharing your knowledge and holding the proverbial door open for young professionals. As GBTA expands WINiT globally, there’s never been a greater need for professionals like you to share their skills and expertise. All you need to make a difference is an internet connection – What are you waiting for?

Join WINiT Today

Recognizing the many capable mentors in our industry, the WINiT program currently has limited capacity for 25 exceptional new leaders and mentors worldwide. We will accept applications and notify applicants of their status and approval.

 

Resources


Crisis24 Intelligence Brief

Argentina - Unionized bus drivers plan to strike in Buenos Aires Metropolitan Area, Argentina, 00:01-23:59 May 6. Public transport disruptions likely.

Colombia - Flood-related disruptions occurring in parts of central Antioquia Department, Colombia, as of May 5. Further adverse weather forecast.

Italy - Severe weather forecast across much of Italy through at least May 6. Possible transport, business, and utility disruptions.

United Kingdom - Unionized airport personnel plan to hold several labor strikes at London Gatwick Airport, UK, May 11-June 2. Air travel disruptions likely.

More Information

Upcoming Events

GBTA APAC Conference 2025 Singapore
May 27-28

GBTA Sustainability Summit 2025
June 10

GBTA U.S. Legislative Summit 2025
June 10 - 12

GBTA Convention 2025
July 21-23

View More Events

From mastering business travel basics to diving into Real ID enforcement and reconnecting with global peers — May is stacked with can't-miss moments in the business travel world

🟠 May 1: Strengthen your foundation with the Fundamentals of Business Travel Management (a GBTA Academy course)

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GBTA Career Spotlight
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Use the GBTA Career Center to post your business travel job openings and access thousands of qualified industry professionals looking to make their next career move.

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