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Industry Spotlight
GBTA WINiT
GBTA WINiT Expands to Canada and Mexico
Following the launch of the EMEA Chapter earlier this year, WINiT, a GBTA Foundation program that helps women move forward in their careers in the travel industry, is furthering its commitment to supporting women around the world by introducing chapters in Canada and Mexico.
Each region will offer programming to support the three primary pillars of GBTA WINiT: Mentorship, Professional Development, and Community through providing the tools, resources and networks necessary to ensure the overall state of women in business travel is robust and thriving.
Leading the new chapters will be:
- GBTA WINiT Canada Chapter Chair Stacey Perlmutter, Director, Strategic Accounts at Enterprise Mobility;
- GBTA WINiT Mexico Chapter Chair Eva Ramirez, Associate Director of Sales, Business Travel, Mexico and Central America - BWH Hotels.
"We encourage members in the region to take advantage of this expansion and participate in the new chapters. Together, we can continue to help women achieve leadership positions across the industry," said Beverly Heinritz, Director of GBTA Foundation Programs.
June GBTA Volunteer of the Month
Anne Lex
Regional Director of Sales
InnVest Hotels
Anne Lex is a seasoned professional with over 25 years of experience in the dynamic world of hospitality. Currently serving as the Regional Director of Sales at InnVest Hotels for over 5 years, Anne brings a wealth of knowledge and expertise to her role. Anne manages both sales strategies and account management for a large portfolio of hotels. Her extensive career has seen her hold various pivotal positions within globally recognized chains such as the Carlson Rezidor Group and CHOICE Hotels, as well as operating at ownership and individual hotel levels.
Anne's diverse background which also includes earlier experience in the tourism sector has uniquely positioned her to understand travel programs from multiple perspectives, allowing her to tailor solutions that precisely meet the needs and goals of her clients. With a steadfast commitment to customer collaboration, she has forged strong relationships and delivered impactful results throughout her career.
Beyond her professional endeavors, Anne is deeply involved in the hospitality community, dedicating over 15 years of active participation in GBTA. Originally a native of Finland, Anne has lived in Europe and North America and is currently based in the picturesque Niagara region, where she indulges her passion for the great outdoors through activities like hiking and kayaking. She also takes full advantage of the region's renowned wine offerings, rounding out her appreciation for both nature and culture.
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