Industry Spotlight
GBTA Webinar
The Future Is Now: Technological Transformation in Corporate Travel
September 18, 2024 | 11:00 AM - 12:00 PM EDT
For corporate travel, last year was a watershed year for technology. Technologies including AI, NDC, and blockchain have begun to transform the industry. Based on GBTA research, this webinar will look at technology in corporate travel. It addresses a number of topics including:
- Travel programs: Do travel programs do a good job with technology? Will spending on technology increase in the coming year? How often do travel programs use technology “add-ons” such as virtual payment, off-channel booking “capture” technology, and reshopping technology?
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Hotels: Are hotel professionals satisfied with the technology that they use?
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Emerging technology: Are industry professionals familiar with emerging technologies such as AI, blockchain, NDC, and virtual reality (VR)? How could these technologies be applied to corporate travel? Are industry professionals interested in these potential applications?
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