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Resurgence of Business Travel: Four Emerging Themes
(SOURCE: HOTEL NEWS RESOURCE

Ryan Mann, a partner in McKinsey’s Chicago office, highlights four dominant themes shaping the business travel landscape.

The first theme is the solid recovery of business travel after a few uncertain years. The World Travel & Tourism Council recently projected the global value pool for business travel in 2024 to be about $1.5 trillion, an increase of more than 6 percent compared to 2019. In the United States, the expected value is $472 billion, a 13.4 percent increase from 2019. Several factors, such as the need for face-to-face engagement and the predicted increase in meeting spending, contribute to this optimism about the future of business travel.

Industry Spotlight

December GBTA Volunteer of the Month

Barbara Arena
Outsourced Global Category Manager
Festive Road

Passionate and results-driven, Barbara is a seasoned professional with a proven track record in global category travel management and customer service. Barbara is a member of GBTA, on the GBTA Accommodations Committee, and an active board member of the Silicon Valley Chapter. As an Outsourced Global Category Manager at Festive Road, she's worked on multiple customer accounts emphasizing supplier relationship management and cost efficiencies. With over 18 years at Oracle Corporation as Principal Category Manager, Barbara excelled in overseeing global RFPs, negotiations, and automation initiatives. Proficient in both GetThere and Concur booking tools, she is dedicated to continuous improvement, ensuring optimal employee satisfaction, and staying attuned to industry trends. Barbara's career is marked by successful collaboration, strategic thinking, and a commitment to enhancing processes in the dynamic global business landscape.

Do you know someone who should be consider as GBTA's Volunteer of the Month? Nominate Here

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