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Travel Managers Reveal All About Booking Technology

Event Start Date: May 4, 2021 11:00 AM

Event End Date: May 4, 2021 12:00 PM

Event Locations
North America

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New Research: Travel Managers Reveal All About Booking Technology


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Date & Time:

May 4, 11:00 AM EDT


The rise of the internet revolutionized how people shop for travel. Today, managed travel programs almost universally use corporate online booking tools (OBTs). This webinar will present findings from a recent GBTA study about corporate booking technology.
Key topics include:

  1. Coronavirus: How has Covid-19 changed business travel booking?

  2. Priorities: What are the most important factors when selecting an OBT? What do travel managers view as strengths and pain points with their primary OBT?

  3. Innovation: How do travel managers feel about booking-related innovations such as AI-powered personalized options and automated chat?

  4. Mobile: Do travel programs offer mobile booking? Are they satisfied with mobile booking tools?



David GraceDavid Grace





Mark SharoffMark Sharoff
Senior Research Analyst









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Made possible by:

GBTA in partnership with DEEM



David Grace is an accomplished travel industry veteran with more than two decades of experience leading strategic and management teams for Enterprise Holdings and National Car Rental, and most recently, Deem, Inc. Having been an integral part of the 2019 acquisition of Deem by Enterprise Holdings and then signing on as Deem’s Chief Revenue Officer (CRO), Grace was named President at Deem in November 2020.

Grace began his career at National Car Rental and quickly moved into leadership roles, including Vice President of Sales and Vice President of Strategic Accounts, where he led nationwide sales. He later transitioned into executive roles at Enterprise Holdings and, currently, at Deem.

Grace is a global travel and mobility thought leader, and a well-known industry speaker. He frequently presents at live and virtual events around the world for industry organizations including Business Travel News and GBTA, and is quoted regularly in trade publications.