A new study released today from the GBTA Foundation, in partnership with American Express, reveals that Millennials are significantly more likely to want to travel more for business than Baby Boomers (45 percent to 26 percent, respectively). In addition, a majority of Millennials (57 percent) believe technology can never replace face-to-face meetings to get business…
This week in business travel news, Inc. covered the latest GBTA study, in partnership with American Express, showcasing the Millennials’ secret weapon for winning over business. Successful Meetings also covered the study, writing about Millennials embrace of business travel with a majority of the group saying technology can never replace face-to-face meetings to get business done. In…
American business travelers are masters at understanding the planes, trains and automobiles that we all rely on. We know just when to arrive at the airport so we can make it through security and walk onto the plane. We know which train is likely to be on time, and which one is always delayed. And…
This morning we released findings from GBTA’s BTI™ Outlook semi-annual forecast reports on Brazil, China, India and Russia, sponsored by Visa, Inc. Our VP of research, Joe Bates, is also presenting the results this week at ITB Asia in Singapore. In the latest round of forecasts, we found the BRICs are no longer acting as…
On September 1, the Lufthansa Group implemented a €16 per booking surcharge on travel purchased anywhere other than its websites, service centers and airport ticket counters. This morning we issued the findings from a new global survey conducted by GBTA and its European partner network showing 42 percent of travel buyers surveyed have decreased bookings with Lufthansa since it…
This week in business travel news CNN reported on the increasing bleisure travel trend looking at the new breed of traveler who is mixing business with leisure. They turned to GBTA’s ranking of the top 15 business travel markets to see where travelers are “splashing the cash” on these trips. Bloomberg covered the GBTA Foundation’s…
The GBTA Foundation released its quarterly U.S. business travel forecast last week. It included a projection that average airfares have dropped to $379 this year, down from $392. This is a long anticipated drop for consumers due to the collapse in global oil prices. I talked about this phenomenon with Fortune’s Chris Elliott who wrote…
The GBTA Foundation released a study yesterday in partnership with WWStay, revealing that Millennials (18-34) use extended stay accommodations more than any other group. In the past year, 72 percent of Millennials stayed at one for international business travel. In comparison, only 48 percent of Gen Xers (35-54) and an even smaller 26 percent of Baby…
Today, GBTA released our third quarter outlook for U.S. business travel, and it clearly shows the effects caused by an uncertain global economic environment. U.S. business travel spending will increase by 3.1 percent in 2015 and 3.7 percent in 2016. While this is still positive growth, it is down from our July projections of increased…
Last week GBTA released a study, in partnership with WWStay, which revealed that nearly half (48 percent) of all U.S. business travelers have used an extended stay accommodation in the past 12 months when traveling internationally for business. An intriguing finding from the study showed that 60 percent of business travelers who use extended stay…
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