¿Qué quieren los viajeros de los programas de lealtad de los hoteles? Las cadenas de hoteles continúan invirtiendo altamente en sus programas de lealtad, ofrecen beneficios adicionales y distintivos para involucrar a los viajeros y gastan millones de dólares en publicidad. ¿Vale la pena? Una encuesta de GBTA dirigida a viajeros de negocios en Estados…
London (January 15, 2020) – The Global Business Travel Association (GBTA), the world’s largest business travel association, held the first 2021 European Town Hall yesterday focusing on Brexit and the impact on business travel. After more than four years of intensive negotiation, Brexit finally happened in a dramatic last-minute deal over the Christmas period. Coined…
Alexandria, VA (January 6, 2020) – The Global Business Travel Association (GBTA), the world’s largest business travel association, announces the launch of a new global committee. The Diversity, Equality and Inclusion Committee, comprised of global members, will strive to bring to light many of the issues facing travelers and coworkers in the workplace, whilst traveling…
Imagine you are a business traveler who spends 80% of your work time traveling: you spend 4 days on the road and 1 day per week back in the office. You have a million things demanding your attention and time. How do you maintain any consistency in managing your physical or mental health when juggling…
Alexandria, VA (November 21, 2019)— Sustainability is a hot topic, but it is one that has not translated into the overall corporate travel program, according to new research out today from the Global Business Travel Association (GBTA) in partnership with SAP Concur. With more emphasis expected on sourcing with sustainable suppliers in the coming years,…
Munich, Germany (21 November 2019) – The Global Business Travel Association (GBTA) – the voice of the global business travel industry – and German business travel buyer association VDR – wrapped up their sixth successful joint conference in Europe this week with record-breaking attendance and top-notch education. The conference opened with a keynote address from…
Munich, Germany – (November 20, 2019) The Global Business Travel Association (GBTA) — the voice of the global business travel industry – honoured Gehan Colliander, as the recipient of the prestigious Luoma Award at the GBTA Conference 2019 in Munich. The GBTA Luoma Award was established in 2011 in honour of Jutta Luoma, the retired…
Munich, Germany – (November 19, 2019) The Global Business Travel Association (GBTA) — the voice of the global business travel industry – and German business travel buyer association VDR, today launched its GBTA Conference 2019 in partnership with VDR. The conference, taking place 19-21 November at the Messe Convention Center, Munich brings together more than…
Mezclando negocios y placer: entendiendo el viaje de bleisure Un informe de GBTA lanzado en asociación con Hilton Hotels & Resorts reveló en 2017 que el 36% de los viajeros de negocios basados en Estados Unidos habían extendido al menos uno de sus viajes para placer en el pasado año. Esta práctica, llamada viaje de…
Alexandria, VA (November 13, 2019)— WINiT by GBTA, a network driving positive change for the career mobility of women in the travel-related industries, announced the winners of the inaugural WINiT Awards at WINiT Gala 2019 in New York City. “Fostering an environment of inclusion and diversity in the global business travel industry is of paramount…
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