What is the GBTA BTITM?

The GBTA Global Research’s Business Travel Index Outlook – Annual Global Report & Forecast 2024 (BTI™) is five-year, forward-looking forecast of global business travel spend created by GBTA. The forecast allows one to understand both recent market performance and the outlook for business travel into a single metric that can be tracked over time. Now in its 16th year of publication, the BTITM has been a signature GBTA research study and is a critical industry planning tool that monitors business travel spending and growth covering 72 countries across 44 industries. It includes demand-side measurements of business travel—all types of business trips and all spending while on a trip.

What is the BTI Data Cube?

The BTI Data Cube contains the data points that feed the report and allows one to customize the data series for specific analyses. At a high level, the BTI Data Cube contains the following raw data: 

  • Final Full Dataset covering Output and Business Travel Spending (BTS) from 2000-2023 and a forecast through 2028.
  • Pivot table and chart summing BTS by world region
  • BTS from 2000-2028 with toggle for region or country
  • Multiple charts showing world and top countries BTS level, growth, and market share
  • Data by aggregate sector and individual sectors: output, BTS, and output/BTS, 44-sector table
  • Values and chart breaking down top countries in each region
  • Pivot for quick growth rate lookup references, BTS Growth Charts
  • Trend in GBTA BTI values for the top 15 business travel markets + world
  • Summary of how the forecast from last year compared to actual performance
  • Chart showing the top 20 industries by size and growth potential

All above data is available for 72 countries by 44 industries.

*If you are a member of the academic community or a non profit organization please click here for special pricing.

Purchase the data cube here >


*If you are a member of the academic community or a non profit organization please click here for special pricing.

To view this research and much more, become a GBTA member

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About GBTA Research

Throughout its 50+ year history, GBTA has been at the forefront of bringing to light key trends and topics shaping the industry, enabling business travel professionals to access timely context, validate their thinking, and confidently move ahead.

From comprehensive reports and forecasts to issues-focused polls, education sessions, webinars, podcasts, and more, our research team is focused on serving GBTA members and the industry at large with answering pressing questions and generating a-ha! moments.

Partner with GBTA

Partner with GBTA  for your next research project to leverage our deep industry and research expertise, get access to industry peer insights, and get in front of GBTA’s network of over 99,000 business travel professionals around the world, including influential travel buyers and other industry decision makers.

For information about GBTA Research visit www.gbta.org/research or to inquire about historical GBTA BTI™ data for 2000-2028, reach out to research@gbta.org.  

Get in touch with our GBTA Research Team