GBTA Convention First Timers Luncheon to Feature CSI Creator and Executive Producer Anthony Zuiker

The First-Time Attendee Orientation & Luncheon is always a highlight of Convention for new attendees. This year it will take place on Sunday, July 27 from 11:30-1:30. Not only will attendees get briefed on how to navigate their first Convention experience, they will also learn the ins and outs of the benefits of GBTA membership.

GBTA Board members will provide an overview of the world class resources being a GBTA member offers including networking, education, advocacy, industry research and career advancement, and will also share how GBTA has helped grow their career.

In addition, first-time attendees will be treated to a talented and innovative featured speaker, Anthony Zuiker. Anthony is best known as the creator of TV’s hugely successful “CSI” franchise, but don’t cue The Who soundtrack just quite yet: He’s also one of the most creative and multifaceted storytellers today, working with both Hollywood and global brands.

After more than 13 seasons on network television, the original “CSI” is still one of the most watched TV shows in the world, and with an overall deal at ABC Studios, Zuiker is pushing the envelope on both scripted and reality television.

Zuiker’s first foray into the reality genre, “Whodunnit?” just finished its first season on ABC, and centered on amateur sleuths working together to solve high-concept crimes, conceived by Zuiker, for a chance to win $250,000. In true Zuiker form, the show also featured an integrated storytelling experience across multiple platforms.  In partnership with Hyperion, Zuiker launched a line of “Whodunnit?” companion novels, and following the conclusion of the first season, Zuiker continued to engage the show’s fan base on Twitter through a nine “episode”, interactive mystery series called #Twitdunnit.

Zuiker’s production company Dare to Pass also recently sold the drama project The Bounty to ABC.  The script centers around one victim’s quest for justice and healing after her only family is murdered.  After a national frenzy erupts, she inspires America to create the largest bounty in history for the killer’s capture.

A pioneer in bridging the gap between Silicon Valley and Hollywood, Zuiker worked with Internet security giant Symantec to entertain and educate global audiences on the threat of cybercrime through one of the biggest online brand storytelling experiences to date, “Cybergeddon.” The groundbreaking digital blockbuster launched globally on Yahoo! in September of 2012 in 25 countries and 10 languages. The project caught the attention of the International Digital Emmy Awards, and in April of 2013, Zuiker was recognized as the recipient of the 2013 Pioneer Prize at MIPTV in Cannes.

Who says learning cannot also be fun and interesting? First timers are sure to enjoy and learn from Zuiker’s engaging presentation.