Business Traveler Satisfaction: The Generational Divide
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Business Traveler Satisfaction: The Generational Divide

In general, frequent business travelers are a content group with 88 percent satisfied with their business travel experiences and 84 percent that want to travel either the same amount or more frequently than they do now. It’s no secret that happy employees tend to be more productive, which could mean a better bottom line for…

Will the Italian Business Travel Market Take a Roman Holiday?

Will the Italian Business Travel Market Take a Roman Holiday?

Of the five European countries included in the most recent GBTA Foundation Western Europe BTI Report – the U.K., France, Germany, Spain and Italy – Italy is the most perplexing. While it, like the other nations, will experience slow and steady growth for 2016 and 2017, it won’t grow at the same rate as neighboring…

GBTA Brings Business Travel Education and Networking to India

GBTA Brings Business Travel Education and Networking to India

During Convention, GBTA India’s new regional director, Gaurav Sundaram, joined us at the GBTA Broadcast studio to talk about what lies ahead for the region when it comes to business travel. In April, we announced the launch of GBTA India as part of our continuing global expansion. Gaurav shared three primary objectives for the upcoming…

Using Social Media During Business Travel: How Much Sharing is Going On?

Using Social Media During Business Travel: How Much Sharing is Going On?

In just a few short years, social media has gone from the domain of a few techies and college students to one of the main avenues that people use to communicate with one another. Indeed for some, it has become a truism that, “if it’s not on social media, it didn’t happen.” Given social media’s…

Moving Beyond Apps: Making Mobile More Strategic

Moving Beyond Apps: Making Mobile More Strategic

A large majority – almost 7 in 10 (69 percent) – of travel professionals indicate their travel program does not have a mobile strategy in place, according to new research by the GBTA Foundation in partnership with Carlson Wagonlit Travel (CWT) and the Carlson Family Foundation. However, of the travel programs that have not adopted…

Accor Hotels COO Talks M&A with GBTA
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Accor Hotels COO Talks M&A with GBTA

Days before the start of GBTA Convention 2016 AccorHotels completed their acquisition of FRHI Hotels & Resorts, making newly apointed AccorHotels COO Kevin Frid a great person to talk to about one of the industry’s hottest topics – mergers and acquisitions. During a time of unprecedented consolidation in the travel industry, GBTA Executive Director and…

The Brexit Conundrum

The Brexit Conundrum

Despite the stark warnings of many prominent economists, analysts and financial experts, on 23 June the people of the United Kingdom voted to leave the EU. The nation which boasts the mother of parliaments exercised its democratic right through a referendum to go against the perceived wisdom and strike out into the unknown. Since then…

Message from the Office of the GBTA President – Convention Recap and Look Ahead

Message from the Office of the GBTA President – Convention Recap and Look Ahead

*The following blog post was originally sent as an email to GBTA Members.* It was such a pleasure seeing so many of you last month in Denver at GBTA Convention 2016. With more than 6,500 attendees and our first time in history to sell out 100 percent of the exhibition floor, it was our biggest…