Yesterday, the GBTA Foundation released a study, sponsored by Starwood Hotels & Resorts, that assessed China’s Meeting, Incentive, Convention & Exhibition (MICE) market. This is the first time the market has been quantified like this revealing that MICE activity comprises nearly half (42 percent) of total domestic business travel volume in China and 45 percent…
This week in business travel news CNN reported on the increasing bleisure travel trend looking at the new breed of traveler who is mixing business with leisure. They turned to GBTA’s ranking of the top 15 business travel markets to see where travelers are “splashing the cash” on these trips. Bloomberg covered the GBTA Foundation’s…
This morning we released findings from GBTA’s BTI™ Outlook semi-annual forecast reports on Brazil, China, India and Russia, sponsored by Visa, Inc. Our VP of research, Joe Bates, is also presenting the results this week at ITB Asia in Singapore. In the latest round of forecasts, we found the BRICs are no longer acting as…
At GBTA Convention 2014 in Los Angeles, the GBTA Foundation first announced The Gift of Knowledge Initiative. This new initiative would develop and implement an innovative and comprehensive program to further develop the travel management profession in China. Thanks to the support of United as a founding leadership partner and other industry leaders, Ctrip Corporate…
GBTA released its latest business travel forecast for China today as part of a semi-annual series. Sponsored by Visa Inc., the report relates unfolding economic events at home and abroad to their resulting impacts on China’s business travel market. Here are the top five takeaways: China continued its so-called “soft landing” during the second half…
Today we released our latest forecast for the Chinese business travel market – and it continues to grow at a double digit pace. In fact, GBTA forecasts China’s total business travel spend to grow 15.9 percent in 2014 to $262 billion USD and another 18 percent in 2015. The unprecedented growth in China’s economy has…
In a report released earlier this week, the GBTA Foundation is forecasting slower growth for Brazil’s business travel spend. Brazil’s struggling domestic economy and the troubled regional economy are key factors in GBTA Foundation’s significant downgrade to business travel spend growth for the country. GBTA expects 3.6 percent growth in 2014 and 4.1 percent in…
Nîn håo! I’m writing this post from Shanghai as we kickoff our 2nd annual GBTA China Conference 2014. The conference promises to offer both local and international participants the opportunity to learn more about the Chinese business travel market – a market that continues to grow at impressive levels according to our latest forecast. Yesterday,…
Hello all! Although the recent re-election of one very high profile Governor in New Jersey, two closely watched races of the new Virginia Governor and the New York City mayor, and the much scrutinized ObamaCare rollout have dominated the headlines… the big story in our industry has been China. We have received unprecedented news coverage…
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