Game On! GBTA Michigan Madness: Travel Tech Tip-Off!

Get ready to go courtside with GBTA Michigan as we kick off our Travel Tech Tip‑Off! This February, we’re bringing March Madness energy to the world of travel innovation with our first‑ever Travel Tech Bracket Challenge. Eight travel technology topics will go head‑to‑head argued by some of the Travel industries GREATEST tech contributors, and YOU get to decide who advances. Join us for an engaging, interactive session where fresh ideas, bold solutions, and friendly competition collide as we crown this year’s ultimate champion.

🏀 Suit up in your favorite college basketball gear and show us who you’re rooting for! Jerseys, T-Shirts, hats, kicks, 90s adidas windbreaker pants, whatever brings your spirit alive! Whether you’re repping with pride or trash‑talking with style, we’ll see which team’s fans take the crown for the strongest turnout. 🏀

Agenda:

8:30am: Registration, Breakfast & Networking
9:30am: Welcome Announcements
9:45am: Sponsorship Presentation
10:00am: GBTA Michigan Business Meeting
10:30am: Networking Break
10:40am: Travel Tech Tip-Off
Referee: Jen Bankard Panelists: Brooks Armstrong, Mike Daly
Sam Hilgendorf
Get ready to go courtside with GBTA Michigan as we kick off our Travel Tech Tip‑Off! We’re bringing March Madness energy to the world of travel innovation with our first‑ever Travel Tech Bracket Challenge. Eight travel technology topics will go head‑to‑head and argued by some of the Travel industries GREATEST tech contributors, and YOU get to decide who advances.
12:10pm: Charity Reveal
12:25pm: Networking Lunch
1:25pm: AI Crystal Ball: Hype, Reality, or Revolution?
Referee: Jen Bankard Panelists: Brooks Armstrong, Mike Daly
Sam Hilgendorf
Game on! Will AI truly eliminate expense reports? Can it really replace human agents? The buzz around AI’s impact on business travel is endless—but which predictions will actually come true? In this interactive session, our panel of industry experts will put their boldest AI forecasts on the table. The audience votes: Game-changing innovation or just overblown hype? Then, our panelists must defend their positions under scrutiny. Will their AI prophecies hold up, or will they be debunked?
2:45pm: Final Announcements and Drawings