| |

Nearly One-Third of Global Travel Managers Anticipate Business Travel Volume Will Decrease Significantly in 2025 Amidst US Government Actions, According to GBTA Poll

Additionally, 37% of travel suppliers and intermediaries expect their business travel-related revenue to decline, while overall industry optimism drops for 2025 As a result of recent US government actions including tariffs, cross-border policies and entry restrictions, global business travel professionals are newly navigating a complex and uncertain landscape regarding the potential impact on business travel…

|

Traveler Relationship Status: It’s Complicated

 In this feature series, GBTA’s Board of Directors share their views on topics that matter most to members, the industry, and the way forward for business travel. Today’s guest author is GBTA Board member Katharine Farrell, Head of Managed Travel Marketing at Serko.  The business traveler is having a moment. Multiple suitors, from revamped, sophisticated loyalty…

|

Business Travel Industry Kicks Off 2025 with Optimism Amid Evolving Challenges, According to Latest GBTA Poll

Results highlight growth in travel volume and spend; AI awareness, sustainability adoption and workforce shifts also among key findings Professionals in the business travel industry look forward to an engaged and productive year, according to the first Business Travel Outlook Poll of 2025, released today by the Global Business Travel Association (GBTA). While shifting economic…

| | | | |

Looking Ahead: How Travel Managers Can Navigate 2025 Hotel RFP Season

In this feature series, GBTA’s Board of Directors share their views on topics that matter most to members, the industry, and the way forward for business travel. Today’s guest author is GBTA Board member Elizabeth (Liz) Oliveira, Global Travel Manager at OMERS.  Are you immersed in the Hotel RFP season like me? It’s a very busy…

|

Business Travel Industry Reflects on a Resilient 2024, Sets Optimistic Plans for Growth, Technology and Sustainability in 2025 

New GBTA research highlights strong global optimism, increased budgets and shifting travel patterns across regions as companies navigate the future  As 2024 draws to a close, there is strong sentiment from the global business travel industry that the year outperformed expectations, paving the way for increased budgets, strategic investments and growth initiatives for 2025. This…

| |

European Business Travel Spending to Hit $391.1 Billion USD (360.4 Billion euros) in 2024, Reflecting Strong Growth Amid Economic Challenges 

Spending to reach $517.2 billion (476.6 billion euros) in Europe by 2028, with growth outpacing most global regions except Asia Pacific, according to new regional data from GBTA  European business travel spending is projected to reach $391.1 billion USD (360.4 billion euros) in 2024, reflecting a 10.4% increase from 2023. Additionally for this year, Europe…

| | |

Women are Well Represented in the Business Travel Industry but Glass Ceiling Remains

New GBTA data reveals women’s expanding influence as business travelers and industry professionals, but with a persistent gender gap in senior leadership roles Women professionals are prominent throughout the business travel industry, but GBTA research suggests there are still gaps in gender equity as they are still less likely to be in senior executive positions…

|

Future of Business Travel to Be Shaped by Demographic Shifts and Global Volatility by 2040

CWT and GBTA release special supplement report titled “2040: Baseline, Boom, or Bust” offering a comprehensive analysis of factors that will shape corporate travel strategies and business travel’s future The business travel industry is on the cusp of a major transformation, driven by a convergence of technological advancements, evolving sustainability requirements, and shifting demographic trends. To commemorate…

|

Corporate Traveler and GBTA Release Market Research and Trends Report, Comprehensive Study Examining the SME Business Travel Landscape in the U.S.

Traveler safety revealed as the top priority for business travelers, while rising travel costs serve as the biggest pain point, according to new report analyzing the small and midsize enterprise (SME) travel industry Corporate Traveler, the flagship SME corporate travel division of Flight Centre Travel Group, and the Global Business Travel Association (GBTA), the world’s…

|

Global Business Travel and Events Costs Moderating in 2024, with Continued Modest Increases in 2025

Latest research from CWT and GBTA reveals that while costs will continue to rise, the pace of these increases will be notably slower through 2024 and into 2025 Global business travel and events prices appear to be moderating following the dramatic increases seen in recent years. The 2025 Global Business Travel Forecast, published today by…