RESIA RE-BRANDS AS REED & MACKAY
Resia re-brands as Reed & Mackay, bolstering Reed & Mackay’s high-touch service, global footprint and client-centric technology, with 50 years of local Swedish expertise to deliver a stand-out solution for the region.
LONDON, Thursday 16th November, 2023 — Global travel and event management company, Reed & Mackay, has now completed the re-brand of Sweden-based Resia.
Reed & Mackay in Sweden (formerly Resia), will focus on combining the deep rooted-local knowledge and relationships of their on-the-ground teams, with the elevated service, global footprint, and client-centric technology that Reed & Mackay is known for, to deliver additional value to their Swedish client base.
With a continued focus on corporate travel, event management and congress, the service-first travel and events business is poised to deliver stand out service in the market, not only for local businesses, but also for Sweden headquartered businesses with a multinational footprint.
Julie Oliver, CEO Europe, Reed & Mackay, said: “It has been such a privilege getting to know the brilliant team in Sweden over the last six months, and I’m thrilled that under the Reed & Mackay brand we can deliver even greater value to our Sweden-based clients as well as providing exciting career opportunities to our employees. The re-brand of Resia is an important milestone as we build out a center of excellence for Meetings and Events in Europe, and expand Reed & Mackay’s footprint to deliver a high touch, service-led solution, underpinned by best in market technology in the markets that matter most to our clients”.
Eva Moen, Managing Director, Nordics, Reed & Mackay, said: “Today we celebrate everything we achieved under the Resia name, and we look forward to an incredibly exciting journey ahead as Reed & Mackay. We have numerous service enhancements coming soon and product developments due to land in early 2024 – watch this space!”