The Convergence of First-Time Exhibitors

Nearly three months ago marked the final day of our 49th annual Convention in Boston. GBTA Convention 2017 featured over 400 exhibitors, including nearly 100 first-time exhibitors, giving both buyers and suppliers the unique opportunity to establish new relationships as well as fortify existing ones. GBTA has long been a proponent of face-to-face meetings and…

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AI, Risk and Traveller Centricity Were the Hot Topics of GBTA Conference 2017 Frankfurt in Partnership with VDR

FRANKFURT, 13 December 2017 – The Global Business Travel Association (GBTA) – the voice of the global business travel industry – and German business travel buyer association VDR – wrapped up yet another successful joint conference in Europe last month. Artificial intelligence (AI), duty of care and traveller centricity were among the hot topics discussed…