GBTA Study Finds Global Hotel Programs Don’t Fit “Cookie-Cutter” Mold
Alexandria, VA – March 12, 2015 – There is no “cookie-cutter” or one-size-fits-all global hotel program in Latin America and Asia Pacific, according to a new study by the GBTA Foundation, the education and research arm of the Global Business Travel Association (GBTA). Travel Managers may design or adapt their program according to their own…