New GBTA-Radisson Hotel Group research reveals shifting priorities, increased AI use and persistent challenges facing travel managers in driving hotel program compliance Corporate travel managers continue to adapt their hotel sourcing strategies in response to changing global market dynamics, the rapid adoption of artificial intelligence (AI), and evolving program priorities, according to new industry research from the Global Business Travel Association (GBTA) in partnership with Radisson Hotel Group. Based on a survey of corporate travel managers across North America and EMEA, the study explores…