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Corporate Hotel Programs Evolve Amid Market Complexity, Cost Pressures and Rising AI Adoption 

ByFintan Hastings

New GBTA-Radisson Hotel Group research reveals shifting priorities, increased AI use and persistent challenges facing travel managers in driving hotel program compliance Corporate travel managers continue to adapt their hotel sourcing strategies in response to changing global market dynamics, the rapid adoption of artificial intelligence (AI), and evolving program priorities, according to new industry research from the Global Business Travel Association (GBTA) in partnership with Radisson Hotel Group. Based on a survey of corporate travel managers across North America and EMEA, the study explores…

GBTA Commends Biden Administration’s $1 Billion Grant Release to Boost Air Travel Improvements and Passenger Experience 

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The Global Business Travel Association (GBTA), the voice of the global business travel industry, applauds the Biden Administration’s release of $1 billion USD in grants to fund critically needed projects that facilitate air travel, increased travel demand, and an enhanced passenger experience.   This funding, a part of the Bipartisan Infrastructure Law passed by Congress…

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GBTA WINiT Awards 2022 Celebrate the People Driving PositiveChange and Career Mobility for Women in the Travel Industry Gala event in New York City honors industry volunteers who are giving back to others as achievers, innovators, change-makers, mentors and more. Alexandria, VA (October 28, 2022) – GBTA WINiT – a program of the GBTA Foundation…

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GBTA Becomes a Signatory of the Glasgow Declaration

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GBTA boosts its mission with a commitment to the Glasgow Declaration on Climate Action, Sustainable Hospitality Alliance partnership, and the upcoming Sustainability Summit in Brussels.  The Global Business Travel Association (GBTA) and its charitable arm, the GBTA Foundation, announced today new developments in its commitment, partnering, and programming in sustainability to empower the global business…